Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

VOCATIONAL SCHOOL OF HACI BEKTAŞ VELİ / GRT213 - GRAPHIC DESIGN

Code: GRT213 Course Title: VISUAL PERCEPTION AND COMMUNICATION Theoretical+Practice: 2+1 ECTS: 5
Year/Semester of Study 2 / Fall Semester
Level of Course Short Cycle Degree Programme
Type of Course Optional
Department GRAPHIC DESIGN
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer REYHAN TÜRK (reyhanturk@nevsehir.edu.tr)
Name of Lecturer(s) REYHAN TÜRK,
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
To Teach Graphic Design Products Effectiveness By Teaching The Importance Relationship Between Visual Perception And Communication In Graphic Design

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Knows the definition and types of communication. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-2 Knows the Visual Perception and Gestalt PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-3 Knows the symbols. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-4 Knows the Icons. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-5 Knows the importance of sketching and ıts requirements. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-6 Knows the types of the draft. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-7 Knows the graphic designer profession. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-8 Knows importance and definition of the color . PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-9 Knows display of posters and showing with examples. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-10 Knows the page design and requirements. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-11 Knows the types of grid. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-12 Knows types of printing. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
LO-13 Knows the technicals of printing and paper sizes. PO-38 Have knowledge about visual perception and communication in graphic design.
 		Examination
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Communication Definition and Types, Visual Perception and Gestalt, Symbols, Icons, Importance and Requirements of Sketching, Types of Sketches, Graphic Designer, Color Definition and Importance, Poster Design and Demonstration with Examples, Page Design and Requirements, Page Design, Grid Types, Printing Types, Printing Techniques and Paper Sizes
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 The definition and types of communication. Lecture, Question and Answer, Discussion, Analysis, Presentation
2 Visual Perception and Gestalt Lecture, Question and Answer, Discussion, Analysis, Presentation
3 The symbols Lecture, Question and Answer, Discussion, Analysis, Presentation
4 The Icons Lecture, Question and Answer, Discussion, Analysis, Presentation
5 The importance of sketching and requirements. Lecture, Question and Answer, Discussion, Analysis, Presentation
6 The types of the draft. Lecture, Question and Answer, Discussion, Analysis, Presentation
7 The graphic designer Lecture, Question and Answer, Discussion, Analysis, Presentation
8 mid-term exam
9 Importance and definition of the color Lecture, Question and Answer, Discussion, Analysis, Presentation
10 Display of posters and showing with examples Lecture, Question and Answer, Discussion, Analysis, Presentation
11 The page design and requirements. Lecture, Question and Answer, Discussion, Analysis, Presentation
12 The page design Lecture, Question and Answer, Discussion, Analysis, Presentation
13 The types of grid. Lecture, Question and Answer, Discussion, Analysis, Presentation
14 The types of printing. Lecture, Question and Answer, Discussion, Analysis, Presentation
15 The technicals of printing and paper sizes. Lecture, Question and Answer, Discussion, Analysis, Presentation
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Arnheim, Rudolf, “Görsel Düşünme”. Metis Yayınları. İstanbul, 2009.
2 Barnard, Malcolm. “Sanat, Tasarım ve Görsel Kültür”. Ütopya Yayınları. Ankara, 2010.
3 Becer, Emre. “İletişim ve Grafik Tasarım”. Dost Kitabevi. Ankara, 2008.
Required Course instruments and materials
Computer, projector, slide machine, overhead projector

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper 8 1 40
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 3 14 42
Outside Class
       a) Reading 5 9 45
       b) Search in internet/Library 5 9 45
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 3 4 12
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 0
mid-term exam 1 1 1
Own study for final exam 2 2 4
final exam 1 1 1
0
0
Total work load; 150