Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

TOURISM RESEARCH INSTITUTE / TUİ501 - TOURISM MANAGEMENT

Code: TUİ501 Course Title: SCIENTIFIC RESEARCH METHODS Theoretical+Practice: 3+0 ECTS: 6
Year/Semester of Study 1 / Fall Semester
Level of Course 2nd Cycle Degree Programme
Type of Course Compulsory
Department TOURISM MANAGEMENT
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer DUYGU EREN (deren@nevsehir.edu.tr)
Name of Lecturer(s) EDA ÖZGÜL KATLAV,
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
The purpose of the course is to provide knowledge about scientific thinking, research design, data collection, data analysis and interpretation, writing a research report and acquiring scientific attitude and behavior.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 will be able to acquire knowledge and skills in solving problems and planning, designing and conducting a research. PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
Examination
Term Paper
LO-2 can collect data in accordance with the aim of the research. PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
Examination
Term Paper
LO-3 can use SPSS efficiently in analyzing data and evaluate the results. PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
PO-12 Demonstrate advanced use of software, information and communication technologies relevant to the field of tourism management.
Examination
Term Paper
LO-4 can write and present a research report in accordance with the academic rules. PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
PO-14 Demonstrate effective communication and presentation skills both verbally and in writing.
Examination
Term Paper
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Science and Scientific Research, Scientific Research Process: Selection of Research Subject, Research Design, Data Sources and Data Collection, Measurement and Scales, Research Population and Sampling, Quantitative and Qualitative Analysis Techniques, SPSS Program and Applications, Preparation of Research Report
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Explanation of purpose and objects of the course Lecturing Method
2 Science and scientific research Lecturing, Question- Answer, Discussion
3 Scientific research process Lecturing, Question- Answer, Discussion, Individual Study
4 Analyzing resource and developing hypothesis Lecturing, Question- Answer, Discussion, Individual Study
5 Data and data resources in scientific research Lecturing, Question- Answer, Discussion, Individual Study
6 Data collection methods Lecturing, Question- Answer, Discussion, Individual Study
7 Data collection methods Lecturing, Question- Answer, Discussion, Individual Study
8 mid-term exam
9 Scaling and Measuring Lecturing, Question- Answer, Discussion, Individual Study
10 Scaling and Measuring Lecturing, Question- Answer, Discussion, Individual Study
11 Sampling and Sampling Methods Lecturing, Question- Answer, Discussion, Individual Study
12 Sampling and Sampling Methods Lecturing, Question- Answer, Discussion, Individual Study
13 Quantitative Analysis Techniques Lecturing, Question- Answer, Discussion, Individual Study
14 Qualitative Analysis Techniques Lecturing, Question- Answer, Discussion, Individual Study
15 Writing research report, Ethics in Research and Publication Lecturing, Question- Answer, Discussion, Individual Study
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Hair, J. D., Anderson, R. E., Tatham, R. L. ve Black, W. C., (2010). Multivariate Data Analysis (7th Ed.). New Jersey: Pearson Education, Inc.
2 Kurtuluş, K. (2004). Pazarlama Araştırmaları (8. Bas.). İstanbul: Literatür Yayıncılık.
3 Altunışık, R., Coşkun, R., Bayraktaroğlu, S. ve Yıldırım, E. (2007). Sosyal Bilimlerde Araştırma Yöntemleri. Sakarya: Sakarya Yayıncılık.
4 Yazıcıoğlu, Y. Ve Erdoğan, S. (2007). SPSS Uygulamalı Bilimsel Araştırma Yöntemleri (2. Bas.). Ankara: Detay Yayıncılık.
5 Nakip, M. (2003). Pazarlama Araştırmaları: Teknikler ve SPSS Destekli Uygulamalar. İstanbul: Seçkin Yayıncılık.
6 Gürbüz, S., & Şahin, F. (2014). Sosyal bilimlerde araştırma yöntemleri. Ankara: Seçkin Yayıncılık.
Required Course instruments and materials
Computer Projection

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 2 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 2 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 3 14 42
Outside Class
       a) Reading 4 14 56
       b) Search in internet/Library 3 14 42
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 0
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 3 5 15
mid-term exam 1 2 2
Own study for final exam 3 7 21
final exam 1 3 3
0
0
Total work load; 181