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| Year/Semester of Study | 2 / Spring Semester | ||||
| Level of Course | Short Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | GRAPHIC DESIGN | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | PINAR GÜNGÜR (pgungur@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | BÜLENT BİLGİN, GÜLŞAH BİLGİN, | ||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| To provide the methods of solution of problems encountered in the process of project implementation original ideas in the field of corporate identity design by auction and understanding | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Can the corporate identity design |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-14 Can make business cards, titled papers, invitations appreciation and thanks certificates, calendars and labels. PO-15 Can design posters, brochures, book covers, magazines and newspaper. PO-16 Can make package designs. PO-42 Can makes emblem and logotypes by drawing sketch design with the support of computer. |
Performance Project |
| LO-2 | Can design the Emblem / Logo |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. PO-42 Can makes emblem and logotypes by drawing sketch design with the support of computer. |
Performance Project |
| LO-3 | Can design the business cards, letterhead, envelope |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-14 Can make business cards, titled papers, invitations appreciation and thanks certificates, calendars and labels. PO-40 Can use vector-based program for design. |
Performance Project |
| LO-4 | Can design the pocket folder |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-14 Can make business cards, titled papers, invitations appreciation and thanks certificates, calendars and labels. PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. |
Performance Project |
| LO-5 | Can design the promotional items. |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-14 Can make business cards, titled papers, invitations appreciation and thanks certificates, calendars and labels. PO-15 Can design posters, brochures, book covers, magazines and newspaper. PO-16 Can make package designs. PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. PO-41 Can make stand design and three-dimensional invitations, special folding brochures and sales materials. PO-42 Can makes emblem and logotypes by drawing sketch design with the support of computer. |
Performance Project |
| LO-6 | Can design the poster. |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-13 Can prepare the symbols by using stylization and deformation. PO-14 Can make business cards, titled papers, invitations appreciation and thanks certificates, calendars and labels. PO-15 Can design posters, brochures, book covers, magazines and newspaper. PO-16 Can make package designs. PO-30 Can explain the concepts about visual perception and communication in graphic design. PO-33 Can know graphic production techniques. PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. |
Performance Project |
| LO-7 | Can design the flyer. |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-15 Can design posters, brochures, book covers, magazines and newspaper. PO-22 Can transfer their knowledge, skills, ideas and recommendations that they get related to their field. PO-28 Can gain knowledge of basic professional language with basic concepts and definitions of professional competencies. PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. |
Performance Project |
| LO-8 | Can design the Brochure / Catalog. |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-15 Can design posters, brochures, book covers, magazines and newspaper. PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. |
Performance Project |
| LO-9 | Can design the Packaging Design. |
PO-1 Can explain the basic concepts related to the field of Graphic Design PO-16 Can make package designs. PO-28 Can gain knowledge of basic professional language with basic concepts and definitions of professional competencies. PO-37 Can know advertising design and implementation process. PO-40 Can use vector-based program for design. |
Performance Project |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| The corporate identity design, Emblem / Logo, business cards, letterhead, envelope, pocket folder, promotional items,poster,flyer, Brochure / Catalog, Packaging Design. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | The corporate identity design | Question and Answer, Pratical Performance, Practice |
| 2 | The Emblem / Logo | Question and Answer, Pratical Performance, Practice |
| 3 | The business cards, letterhead, envelope | Question and Answer, Pratical Performance, Practice |
| 4 | The pocket folder | Question and Answer, Pratical Performance, Practice |
| 5 | The promotional items | Question and Answer, Pratical Performance, Practice |
| 6 | The poster | Question and Answer, Pratical Performance, Practice |
| 7 | The poster | Question and Answer, Pratical Performance, Practice |
| 8 | mid-term exam | |
| 9 | The flyer | Question and Answer, Pratical Performance, Practice |
| 10 | The flyer | Question and Answer, Pratical Performance, Practice |
| 11 | The Brochure / Catalog | Question and Answer, Pratical Performance, Practice |
| 12 | The Brochure / Catalog | Question and Answer, Pratical Performance, Practice |
| 13 | The packaging design | Question and Answer, Pratical Performance, Practice |
| 14 | The packaging design | Question and Answer, Pratical Performance, Practice |
| 15 | The packaging design | Question and Answer, Pratical Performance, Practice |
| 16 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | UÇAR, T. F. (2004). Görsel İletişim ve Grafik Tasarım, İnkılap Kitabevi Yayın Sanayi ve Ticaret A. Ş, İstanbul. | |
| 2 | Becer, E. (2015). İletişim ve Grafik Tasarım (10. Baskı). Ankara: Dost Kitabevi Yayınları. | |
| Required Course instruments and materials | ||
| Workshops, computer and equipment, design programs. | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 1 | 10 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | 6 | 10 | 30 |
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 1 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 2 | 14 | 28 |
| Outside Class | |||
| a) Reading | 0 | ||
| b) Search in internet/Library | 3 | 4 | 12 |
| c) Performance Project | 3 | 4 | 12 |
| d) Prepare a workshop/Presentation/Report | 0 | ||
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 3 | 6 | 18 |
| mid-term exam | 1 | 1 | 1 |
| Own study for final exam | 3 | 6 | 18 |
| final exam | 1 | 1 | 1 |
| 0 | |||
| 0 | |||
| Total work load; | 90 | ||