Nevşehir Hacı Bektaş Veli University Course Catalogue
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| Year/Semester of Study | 2 / Fall Semester | ||||
| Level of Course | Short Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | GRAPHIC DESIGN | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | GÜRSOY ŞEREF (gursoyseref@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | |||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| To provide the concept of semiotics and its relation to related fields. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Know the theories of semiotic. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-2 | Know semiotics and basic concepts. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-3 | Know types of semiotic. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-4 | Knows the concept of sign. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-5 | Know codes and interpretation. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-6 | Know the relationship between semiotics and photography. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-7 | Know the relationship between semiotics and advertising. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-8 | Know the relationship between cinema and semiotic. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| LO-9 | Know semiotic and media relations. |
PO-55 Comprehend semiotic theories and their relation with related fields. |
Examination Term Paper |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| Semiotics and Basic Concepts, Historical Development of Semiotics, Types of Semiology, Its Relationship with Semiotics and Other Sciences, Semiotics and Photography, Semiotics and Advertising, Semiotics and Cinema, Semiotics and Media. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | Semiotics and Basic Concepts | Lecture, Question-Answer, Practical Performance |
| 2 | Historical Development of Semiotics | Lecture, Question-Answer, Practical Performance |
| 3 | Concept of Sign | Lecture, Question-Answer, Practical Performance, Practice |
| 4 | Models and Types of Sign | Lecture, Question-Answer, Practical Performance, Practice |
| 5 | Codes and Interpretation | Lecture, Question-Answer, Practical Performance, Practice |
| 6 | Interpretation Process in Semiotics | Lecture, Question-Answer, Practical Performance, Practice |
| 7 | Semiotic Analysis | Lecture, Question-Answer, Practical Performance, Practice |
| 8 | mid-term exam | |
| 9 | Photography and Semiotics | Lecture, Question-Answer, Practical Performance, Practice |
| 10 | Cinema and Semiotics | Lecture, Question-Answer, Practical Performance, Practice |
| 11 | New Media, Digitalization and Semiotics | Lecture, Question-Answer, Practical Performance, Practice |
| 12 | New Media, Digitalization and Semiotics | Lecture, Question-Answer, Practical Performance, Practice |
| 13 | Semiotics in Public Relations and Advertising | Lecture, Question-Answer, Practical Performance, Practice |
| 14 | Semiotics in Public Relations and Advertising | Lecture, Question-Answer, Practical Performance, Practice |
| 15 | Semiotic Analysis of the News | Lecture, Question-Answer, Practical Performance, Practice |
| 16 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | Erkman Akerson, Fatma, Göstergebilime Giriş, İstanbul, 2005. | |
| 2 | Tanyolaç Öztokat, Nedret, Yazınsal Metin Çözümlemesinde Kuramsal Yaklaşımlar, İstanbul, 2005. | |
| 3 | Şahin, Sedat. Göstergebilim ve Tarihsel Gelişimi. Hacettepe Üniversitesi Yayınları. Ankara, 2014. | |
| 4 | Parsa Seyide ve Parsa, Alev Fatoş. Göstergebilim Çözümlemeleri. Ege Üniversitesi Yayınevi. İzmir, 2012. | |
| Required Course instruments and materials | ||
| Computer, projection, pencil, paper. | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | |||
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | 8 | 1 | 40 |
| 9.Project | |||
| final exam | 16 | 1 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 3 | 14 | 42 |
| Outside Class | |||
| a) Reading | 2 | 5 | 10 |
| b) Search in internet/Library | 3 | 4 | 12 |
| c) Performance Project | 0 | ||
| d) Prepare a workshop/Presentation/Report | 0 | ||
| e) Term paper/Project | 7 | 6 | 42 |
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 0 | ||
| mid-term exam | 1 | 1 | 1 |
| Own study for final exam | 3 | 4 | 12 |
| final exam | 1 | 1 | 1 |
| 0 | |||
| 0 | |||
| Total work load; | 120 | ||