Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

TOURISM RESEARCH INSTITUTE / TR506 - TOURISM GUIDING (MASTER)

Code: TR506 Course Title: TOUR PLANNING MANAGEMENT Theoretical+Practice: 3+0 ECTS: 6
Year/Semester of Study 1 / Spring Semester
Level of Course 2nd Cycle Degree Programme
Type of Course Optional
Department TOURISM GUIDING (MASTER)
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer ZEYNEP ÇOKAL (zeynepkabaoglu@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
The aim is to provide the students with the necessary knowledge and skills about Ingoing, Incoming and Outgoing tours, which constitute the basic function of tourism, are planned to be started from the planning stage.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Explain the concept of tour operator PO-2 Have an understanding of the structure of the tourism industry, how it functions, and its significance for the development of the country.
PO-3 Develop creative and practical solutions for contemporary issues in the tourism industry.
PO-4 Understand service delivery processes related to tourist guiding profession, and use them in a way to ensure visitor satisfaction.
PO-7 Describe, synthesize, analyze, interpret and evaluate data and information professionally.
Examination
Presentation
LO-2 Explain the differences between the tour operator and travel agency. PO-2 Have an understanding of the structure of the tourism industry, how it functions, and its significance for the development of the country.
PO-3 Develop creative and practical solutions for contemporary issues in the tourism industry.
PO-4 Understand service delivery processes related to tourist guiding profession, and use them in a way to ensure visitor satisfaction.
PO-11 Analyze, critically interpret and evaluate the knowledge and skills they have gained.
Examination
Presentation
LO-3 Explain the concept of package tour and the package can transfer the history of the tour and sort the properties. PO-2 Have an understanding of the structure of the tourism industry, how it functions, and its significance for the development of the country.
PO-3 Develop creative and practical solutions for contemporary issues in the tourism industry.
PO-7 Describe, synthesize, analyze, interpret and evaluate data and information professionally.
PO-8 Plan, conduct, evaluate and report a study using scientific research methods.
Examination
Presentation
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
The concept of tour operator, International tour operators, Differences between tour operator and travel agency, Concept of package tour, history and features, Package tour-consumer problems, Package tour production stages, Relations between tour operators-hotels
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Tour types and elements taking part in tours Expression, Question Answer, Discussion method
2 Tour customers and their behavior Expression, Question Answer, Discussion method
3 Tour planning (product preparation) and items that make up the tourist product Expression, Question Answer, Discussion method
4 Destination selection Expression, Question Answer, Discussion method
5 Tour operator service purchase transactions Expression, Question Answer, Discussion method
6 Combination of tour items and calculation of tour costs Expression, Question Answer, Discussion method
7 Tour planning schedule Expression, Question Answer, Discussion method
8 mid-term exam
9 Meeting of the Tourist Group, Transfer and Information Meeting Expression, Question Answer, Discussion method
10 Planning training trips Expression, Question Answer, Discussion method
11 Planning independent tours Expression, Question Answer, Discussion method
12 Planning of local service tours Expression, Question Answer, Discussion method
13 Developments and problems in tour management profession Expression, Question Answer, Discussion method
14 Preparation of sample tour program Expression, Question Answer, Discussion method
15 Preparation of package tour for Cappadocia region Expression, Question Answer, Discussion method
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Pound, Cathleen Lingle. (1992). The Professional Guide: Dynamics of Tour Guiding, John Wiley and Sons: New York
2 Çolakoğlu, Osman, E.,Fatih Epik, Ergün Efendi. (2010). Tur Yönetimi ve Turist Rehberliği, 2. Baskı, Detay Yayıncılık: Ankara.
Required Course instruments and materials
Computer and projection

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 2 14 28
Outside Class
       a) Reading 3 10 30
       b) Search in internet/Library 5 10 50
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 4 4 16
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 1 5 5
mid-term exam 1 1 1
Own study for final exam 1 5 5
final exam 1 1 1
4 11 44
0
Total work load; 180