Nevşehir Hacı Bektaş Veli University Course Catalogue
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| Year/Semester of Study | 1 / Spring Semester | ||||
| Level of Course | 2nd Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | YÖNETİM VE ORGANİZASYON | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | KORHAN KARACAOĞLU (kkaracaoglu@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | ŞEVKİ ÖZGENER, | ||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| To give detailed information about strategic management and strategic management process. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Define and know the process of strategic management |
PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies PO-6 Be able to interpret the theoretical discussions and contribute to relevant literature regarding the field of Management-Organization |
Examination |
| LO-2 | To be able to analyze internal and external environment within the scope of strategic analysis. |
PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies PO-6 Be able to interpret the theoretical discussions and contribute to relevant literature regarding the field of Management-Organization |
Examination |
| LO-3 | Have knowledge about basic and sub-strategies that business can follow. |
PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies PO-6 Be able to interpret the theoretical discussions and contribute to relevant literature regarding the field of Management-Organization |
Examination |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| It covers the strategic management process and its stages, the internal and external environment analysis of the enterprises, the strategic orientation based on mission and vision and the basic and sub-strategies it will follow. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | Strategic management and basic concepts | lecturing and discussion |
| 2 | Characteristics of strategic management, advantages and disadvantages of strategy | lecturing and discussion |
| 3 | Differences between strategic management and functional management | lecturing and discussion |
| 4 | Hierarchy of strategic intent | lecturing and discussion |
| 5 | The concept of purpose and the basic objectives of the business (economic and social) | lecturing and discussion |
| 6 | SWOT Analysis (internal environmental analysis) | lecturing and discussion |
| 7 | SWOT analysis (external environment analysis) | lecturing and discussion |
| 8 | mid-term exam | |
| 9 | Strategy determination, basic business strategies, competitive strategies, functional strategies | lecturing and discussion |
| 10 | Strategy selection, 7S Analysis | lecturing and discussion |
| 11 | Implementation of strategy | lecturing and discussion |
| 12 | Strategic control | lecturing and discussion |
| 13 | Current strategic issues | lecturing and discussion |
| 14 | Current strategic issues | lecturing and discussion |
| 15 | Case study | lecturing and discussion |
| 16 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | Stratejik Yönetim, H. Ülgen ve K. Mirze, 7. Bası, Beta Yayınları, İstanbul, 2016 | |
| Required Course instruments and materials | ||
| Book, computer, projektor | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 1 | 40 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 1 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 3 | 14 | 42 |
| Outside Class | |||
| a) Reading | 5 | 5 | 25 |
| b) Search in internet/Library | 4 | 7 | 28 |
| c) Performance Project | 0 | ||
| d) Prepare a workshop/Presentation/Report | 3 | 6 | 18 |
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 8 | 4 | 32 |
| mid-term exam | 2 | 1 | 2 |
| Own study for final exam | 8 | 5 | 40 |
| final exam | 2 | 1 | 2 |
| 0 | |||
| 0 | |||
| Total work load; | 189 | ||