Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

TOURISM RESEARCH INSTITUTE / TRT509 - TURİZM REHBERLİĞİ (TEZSİZ YÜKSEK LİSANS)

Code: TRT509 Course Title: TOURIST PSYCHOLOGY AND BEHAVIOUR Theoretical+Practice: 3+0 ECTS: 5
Year/Semester of Study 1 / Fall Semester
Level of Course 2nd Cycle Degree Programme
Type of Course Optional
Department TURİZM REHBERLİĞİ (TEZSİZ YÜKSEK LİSANS)
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer OZAN ATSIZ (ozanatsiz@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
This class aims to provide participants gain knowledge of tourist psychology and behaviors.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Can identify tourist related elements and associated items PO-1 Have a deeper understanding of tourism and its related fields.
Examination
LO-2 can explain the types of tourists and their psychological states PO-1 Have a deeper understanding of tourism and its related fields.
Examination
LO-3 can explain the role of tourist psychology on behavior. PO-1 Have a deeper understanding of tourism and its related fields.
Examination
LO-4 can explain the social effects of tourist behavior. PO-1 Have a deeper understanding of tourism and its related fields.
Examination
LO-5 can explain the interaction of tourist, local people, other tourists and environment. PO-1 Have a deeper understanding of tourism and its related fields.
Examination
Term Paper
LO-6 can explain behavior and psychology-based tourism purchasing behavior PO-1 Have a deeper understanding of tourism and its related fields.
Examination
LO-7 can explain the intrinsic and extrinsic factors of tourist behavior. PO-1 Have a deeper understanding of tourism and its related fields.
Examination
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
This course covers the types of tourists, the concepts related to the tourist, the psychological characteristics of the tourist, the consequences of these psychological characteristics, and how they affect the tourist behavior.
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Who is the tourist? Types of tourists? Concepts related to tourist Lecture, Question and Answer, Discussion
2 The Relationship between Tourism and Psychology, Evaluation of the Studies Lecture, Question and Answer, Discussion
3 Introduction to Tourist Psychology Lecture, Question and Answer, Discussion
4 Tourist Behavior and Quality: Intrinsic and Extrinsic Factors Lecture, Question and Answer, Discussion
5 Effects of Tourism on Social Life Lecture, Question and Answer, Discussion
6 Tourist Motivations and Experiences Lecture, Question and Answer, Discussion
7 Tourist Resident Interaction Lecture, Question and Answer, Discussion
8 mid-term exam
9 Tourist-Employee -Interactions Lecture, Question and Answer, Discussion
10 Interactions Between Tourists Lecture, Question and Answer, Discussion
11 Tourism, Tourist and Environmental Interactions Lecture, Question and Answer, Discussion
12 Behavioral and Psychologically Based Purchasing Behavior-1 Lecture, Question and Answer, Discussion
13 Behavioral and Psychologically Based Purchasing Behavior-2 Lecture, Question and Answer, Discussion
14 Student Presentations Lecture, Question and Answer, Discussion
15 Review of the Term Lecture, Question and Answer, Discussion
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Pearce, P. L. (2013). The social psychology of tourist behavior: International series in experimental social psychology (Vol. 3). Elsevier.
Required Course instruments and materials
Computer, book, articles

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 20
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project 8 1 20
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 3 14 42
Outside Class
       a) Reading 2 14 28
       b) Search in internet/Library 2 14 28
       c) Performance Project 2 11 22
       d) Prepare a workshop/Presentation/Report 0
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 2 7 14
mid-term exam 1 1 1
Own study for final exam 2 7 14
final exam 1 1 1
0
0
Total work load; 150