Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

FACULTY OF ECONOMICS & ADMINISTRATIVE SCIENCES / KMY 460 - PUBLIC ADMINISTRATION

Code: KMY 460 Course Title: MEDIA AND POLITICS Theoretical+Practice: 3+0 ECTS: 4
Year/Semester of Study 4 / Spring Semester
Level of Course 1st Cycle Degree Programme
Type of Course Optional
Department PUBLIC ADMINISTRATION
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer UMUT YUKARUÇ (umutyukaruc@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
Encouraging participants to establish a dialogical relationship with media.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Will be able to assess media phenomenons in their systemic connections. PO-3 Analyze compenents of political, administrative and institutional systems, design institutional systems, and make operational the process of decision-making and coordination mechanisms which are effective for institutionalization;
PO-4 Gain ability to adaptate oneself to technologic innovations and use the maximum level of information technologies in order to make managerial decision-making and implementation process more efficient in terms of time and resources;
PO-5 Have ability to collect data, analyze and interpret the results via utilizing accumulation of information and interdisciplinary point of view while identifying and solving existing public administration problems;
PO-7 Have a social behavior manner which consists of project preparation skill by taking active responsibility in individual and team work, self-confidence to express oneself easily in the face of community, motivation at high level;
Examination
LO-2 Will be able to explain the interdependence between the media and politics. PO-1 Upon successful completion of the program students: Learn essential theoretical and empirical concepts of the discipline’s main branches, Political Science, Administration Science, Urbanization and Environmental Problems and Legal Sciences and gain a perspective which is appropriate for creating solutions in this scope;
PO-3 Analyze compenents of political, administrative and institutional systems, design institutional systems, and make operational the process of decision-making and coordination mechanisms which are effective for institutionalization;
PO-7 Have a social behavior manner which consists of project preparation skill by taking active responsibility in individual and team work, self-confidence to express oneself easily in the face of community, motivation at high level;
Examination
LO-3 Will be able to critically evaluate the relationship of media and politics in the amount established by each other. PO-1 Upon successful completion of the program students: Learn essential theoretical and empirical concepts of the discipline’s main branches, Political Science, Administration Science, Urbanization and Environmental Problems and Legal Sciences and gain a perspective which is appropriate for creating solutions in this scope;
PO-3 Analyze compenents of political, administrative and institutional systems, design institutional systems, and make operational the process of decision-making and coordination mechanisms which are effective for institutionalization;
PO-7 Have a social behavior manner which consists of project preparation skill by taking active responsibility in individual and team work, self-confidence to express oneself easily in the face of community, motivation at high level;
Examination
LO-4 Can use abstract concepts with their concrete contents. PO-1 Upon successful completion of the program students: Learn essential theoretical and empirical concepts of the discipline’s main branches, Political Science, Administration Science, Urbanization and Environmental Problems and Legal Sciences and gain a perspective which is appropriate for creating solutions in this scope;
PO-3 Analyze compenents of political, administrative and institutional systems, design institutional systems, and make operational the process of decision-making and coordination mechanisms which are effective for institutionalization;
PO-5 Have ability to collect data, analyze and interpret the results via utilizing accumulation of information and interdisciplinary point of view while identifying and solving existing public administration problems;
PO-7 Have a social behavior manner which consists of project preparation skill by taking active responsibility in individual and team work, self-confidence to express oneself easily in the face of community, motivation at high level;
Examination
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Media history, media-capital relations, media-power relations, communication models, media language analysis, alternative or new media from perspectives of critical theorists such as Marshall McLuhan, Jean Baudrillard, Guy Debord, Raymond Williams, Neil Postman, etc.
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Scope, subjects, sources, method and requirements of the course. Lecture.
2 "What is media?" debate. Lecture.
3 The development of media: theories and approaches. Lecture.
4 The development of media: theories and approaches. Lecture.
5 Critical Theories: Frankfurt School Lecture.
6 Critical Theories: British Cultural Studies, the Relationship between Media and Popular Culture Lecture.
7 Critical Theories: Political Economy, Media and Manufacturing Consent Lecture.
8 mid-term exam
9 The development of media in Turkey and its political economy Lecture.
10 Political Communication and Political Advertisement: Cases from Turkey and the World Lecture.
11 Political Communication and Political Advertisement: Cases from Turkey and the World Lecture.
12 Media and International Relations Lecture.
13 Social Media and Politics Lecture.
14 Alternative or new media. Lecture.
15 Alternative or new media as counter-media. Lecture.
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Baudrillard, Jean (2010), Tüketim Toplumu, (çev.) Ferda Keskin ve Hazal Deliceçaylı, Ayrıntı Yayınları, İstanbul
2 Debord, Guy (2010), Gösteri Toplumu, (çev.) Ayşen Ekmekçi ve Okşan Taşkent, Ayrıntı Yayınları, İstanbul
3 Baker, Ulus (2011), Beyin Ekran, İletişim Yayınevi, İstanbul
4 Jeaneney, Jean-Noel (2009), Başlangıcından Günümüze Medya Tarihi, (çev.) Esra Atuk, Yapı Kredi Yayınları, İstanbul
5 McQuail, Denis ve Windahl, Sven (2010), İletişim Modelleri (Kitle İletişim Çalışmalarında), (çev.) Konca Yumlu, İmge Kitabevi Yayınları, Ankara
6 McLuhan, Marshall ve Fiore, Quentin (2005), Yaradanımız Medya: Medyanın Etkileri Üzerine Bir Keşif Yolculuğu, (çev.) Ünsal Oskay, Turkuvaz Kitap, İstanbul
7 Williams, Raymond (2003),Televizyon, Teknoloji ve Kültürel Biçim, (çev.) Ahmet Ulvi Türkbağ, Dost Kitabevi Yayınları, Ankara
8 Chomsky, Noam ve Herman, Edward S. (2006), Rızanın İmalatı: Kitle Medyasının Ekonomi Politiği, (çev.) Ender Abadoğlu, Aram Yayınları, İstanbul
9 Sönmez, Mustafa (2010), Medya, Kültür, Para ve İstanbul İktidarı, Yordam Kitap, İstanbul
10 Postman, Neil (2010),Televizyon: Öldüren Eğlence (Gösteri Çağında Kamusal Söylem), (çev.) Osman Akınhay, Ayrıntı Yayınları, İstanbul
11 Rigel, Nurdoğan (der.) (2003), Kadife Karanlık: 21. Yüzyıl İletişim Çağını Aydınlatan Kuramcılar, Su Yayınevi, İstanbul
12 Çoban, Barış (der.) (2006), Kadife Karanlık 2: Ayna Şövalyeleri 21. Yüzyıl İletişim Çağını Aydınlatan Kuramcılar, Su Yayınevi, İstanbul
13 Demir, Vedat (2007), Türkiye'de Medya Siyaset İlişkisi, Beta Yayınevi, İstanbul
14 Atabek, Gülseren Şendur ve Atabek, Ümit (2007), Medya Metinlerini Çözümlemek İçerik, Göstergebilim ve Söylem Çözümleme Yöntemleri, Siyasal Kitabevi, Ankara
15 Gregory, Sam et al. (der.) (2007), Değiştirmek İçin Video: Gör, Filme Çek, Değiştir, (çev.) Duygu Dölek, Versus Kitap Yayınları, İstanbul
16 Köse, Hüseyin (2007), Alternatif Medya (Küresel "Akıntıya Karşı" Sivil Arayışlar), Yirmidört Yayınevi, İstanbul
17 Mutlu Binark (der.) (2007), Yeni Medya Çalışmaları, Dipnot Yayınları, Ankara
18 Çaplı, Bülent (1996), Televizyon ve Siyasal Sistem, İmge Kitabevi Yayınları, Ankara
19 Bourdieu, Pierre (2000), Televizyon Üzerine, (çev.) Turhan Ilgaz, Yapı Kredi Yayınları, İstanbul
20 Oskay, Ünsal (der.) (2000), Kitle Haberleşmesi Teorilerine Giriş, Der Yayınları, İstanbul
21 Oskay, Ünsal (2000), 19. Yüzyıldan Günümüze Kitle İletişimin Kültürel İşlevleri Kuramsal Bir Yaklaşım, Der Yayınları, İstanbul
22 ÇOBANOĞLU, Şaban (2007), Siyasal İletişim, İstanbul, Fide Yayınları.
23 KÖKER, Eser (2007). Politikanın İletişimi İletişimin Politikası, Ankara: İmge Yayınevi.
24 KILIÇASLAN, Emine Çakmak (2008), Siyasal İletişim, İdeoloji ve Medya İlişkisi, İstanbul:Kriter Yayınevi.
Required Course instruments and materials
The specified books and articles, various audio-visual materials.

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 3 14 42
Outside Class
       a) Reading 2 14 28
       b) Search in internet/Library 1 14 14
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 0
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 1 7 7
mid-term exam 1 1 1
Own study for final exam 1 14 14
final exam 1 1 1
0
0
Total work load; 107