Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

TOURISM RESEARCH INSTITUTE / TUİ513 - TOURISM MANAGEMENT

Code: TUİ513 Course Title: TOURISM PRODUCT DIVERSIFICATION Theoretical+Practice: 3+0 ECTS: 6
Year/Semester of Study 1 / Fall Semester
Level of Course 2nd Cycle Degree Programme
Type of Course Optional
Department TOURISM MANAGEMENT
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer GAYE DENİZ (gaye.yuksel@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
Students' have knowledge about tourism product, tourism product diversification and alternative tourism concepts, and developing their information gathering, analyzing and interpreting skills on the types of Turkey's tourism products

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Students who have successfully completed this course:To be able to define the tourism product and other related concepts PO-1 Have a deeper understanding of tourism and its related fields.
PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
PO-5 Have a detailed understanding of tourism policies and plans both at macro and micro levels.
PO-8 Conduct a study on issues which necessitates expertise in the field of tourism both independently and with others.
PO-10 Analyze, critically interpret and evaluate the knowledge and skills they have gained.
Examination
Presentation
LO-2 Can make a scientific research about the types of tourism products in Turkey. PO-1 Have a deeper understanding of tourism and its related fields.
PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
PO-5 Have a detailed understanding of tourism policies and plans both at macro and micro levels.
PO-8 Conduct a study on issues which necessitates expertise in the field of tourism both independently and with others.
PO-10 Analyze, critically interpret and evaluate the knowledge and skills they have gained.
Examination
Presentation
LO-3 Can analyze the data he obtained, interpret, and share with others PO-1 Have a deeper understanding of tourism and its related fields.
PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
PO-5 Have a detailed understanding of tourism policies and plans both at macro and micro levels.
PO-8 Conduct a study on issues which necessitates expertise in the field of tourism both independently and with others.
PO-10 Analyze, critically interpret and evaluate the knowledge and skills they have gained.
Examination
Presentation
LO-4 Can make SWOT analysis about product diversification in Turkey PO-1 Have a deeper understanding of tourism and its related fields.
PO-4 Plan, conduct, evaluate and report a study using scientific research methods.
PO-5 Have a detailed understanding of tourism policies and plans both at macro and micro levels.
PO-8 Conduct a study on issues which necessitates expertise in the field of tourism both independently and with others.
PO-10 Analyze, critically interpret and evaluate the knowledge and skills they have gained.
Examination
Presentation
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Tourism product, Tourism product diversification, Types of tourism product in Turkey
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 To provide information to students about the aim, importance, and content of the course Students are informed about the basic concepts and issues Issues must be considered in the process of a scientific homework / report / project preparation and presentation Narrative Method
2 Touristic Product Diversity Alternative Tourism Narrative Method
3 Presentation of term paper Prepare Report
4 Presentation of term paper Prepare Report
5 Presentation of term paper Prepare Report
6 Presentation of term paper Prepare Report
7 Presentation of term paper Prepare Report
8 mid-term exam
9 Presentation of term paper Prepare Report
10 Presentation of term paper Prepare Report
11 Presentation of term paper Prepare Report
12 Presentation of term paper Prepare Report
13 Presentation of term paper Prepare Report
14 Presentation of term paper Prepare Report
15 Presentation of term paper Prepare Report
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Konularla İlgili Çeşitli Makaleler
2 Hacıoğlu, N. ve Avcıkurt, C. (201), Turistik Ürün Çeşitlendirmesi, Ankara:Nobel Yayın Dağıtım
3 Aydın, Ş & Eren, D. (2019). Alternatif Turizm. Ankara: Detay Yayıncılık.
Required Course instruments and materials
Hacioglu, N. ve Avcikurt, C. (2008), Turistik Ürün Cesitlendirmesi. Ankara: Nobel Yayin Dagitim.

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 2 20
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation 1 60
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 2 20

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 3 14 42
Outside Class
       a) Reading 3 14 42
       b) Search in internet/Library 3 14 42
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 20 1 20
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 12 1 12
mid-term exam 2 1 2
Own study for final exam 18 1 18
final exam 2 1 2
0
0
Total work load; 180