Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

VOCATIONAL SCHOOL OF NEVŞEHİR / PAY235 - MARKETING

Code: PAY235 Course Title: EXPORTATION TECHNIQUES Theoretical+Practice: 2+0 ECTS: 3
Year/Semester of Study 2 / Fall Semester
Level of Course Short Cycle Degree Programme
Type of Course Compulsory
Department MARKETING
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer ZÜMRÜT ÇELEBİ (zumrutavci@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
explain the export process, the profession to prepare students

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 students be able to apply procedures related to export PO-7 Understand and apply national and international laws, regulations, and professional standards related to marketing.
PO-11 Have an understanding of concepts, principles, theories and facts within the contexts of business, economics, accounting, law and management.
PO-14 Easily apply the theoretical and practical knowledge obtained from school.
PO-15 With the theoretical and practical experience obtained they are able to analyze and provide solutions to the problems encountered of the sector.
Examination
LO-2 students be able to express the meaning of export and its properties. PO-2 Describe, synthesize, analyze, interpret and evaluate data and information professionally.
 		Examination
LO-3 students be able to explain the Turkish regulations of foreign trade. PO-2 Describe, synthesize, analyze, interpret and evaluate data and information professionally.
 		Examination
LO-4 students be able to sample export processes PO-2 Describe, synthesize, analyze, interpret and evaluate data and information professionally.
 		Examination
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Definition and Characteristics of exports; How to Become Exporters?; Delivery Techniques, Turkish Foreign Trade Law and the Export Forms, Export Promotion, Export to increase the State Policies, Export Financing, Export Market Research and Characteristics, Export Packaging and Specifications, Export Customs Operations, Export Declaration , Organization of the Customs Examination of Export; actual export, issued after the actual procedures to follow; export case studies; Export Transactions referenced Organizations. Exports in the place of Turkey's economy.
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Definition of foreign trade, reasons, and foreign trade policy EXPRESSION- DISCUSSION
2 Definition and Characteristics of exports, How to Become Exporters EXPRESSION- DISCUSSION
3 Turkish Foreign Trade and Export Regulations Forms EXPRESSION- DISCUSSION
4 Export Transactions referenced Agencies and Organizations, Export Process EXPRESSION- DISCUSSION
5 The importance of exports to Turkey EXPRESSION- DISCUSSION
6 Export Market Research and Characteristics, Export Packaging and Specifications EXPRESSION- DISCUSSION
7 Export Market Research and Characteristics, Export Packaging and Specifications EXPRESSION- DISCUSSION
8 mid-term exam
9 Export Incentives Applied in Turkey EXPRESSION- DISCUSSION
10 A Case Study on Export process EXPRESSION- DISCUSSION
11 A Case Study on Export process EXPRESSION- DISCUSSION
12 A Case Study on Export process EXPRESSION- DISCUSSION
13 A Case Study on Export Marketing Strategies of Turkish Export Companies EXPRESSION- DISCUSSION
14 A Case Study on Export Marketing Strategies of Turkish Export Companies EXPRESSION- DISCUSSION
15 A Case Study on Export Marketing Strategies of Turkish Export Companies EXPRESSION- DISCUSSION
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 # KUTLU, E.(2003) İthalat ve İhracat Uygulamaları. Eskişehir, Anadolu Üniversitesi. İGEME (2002) İhracat Mevzuatı 2002
2 Ders notları
Required Course instruments and materials
projection, board, textbooks, supplementary resources

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 2 14 28
Outside Class
       a) Reading 0
       b) Search in internet/Library 3 8 24
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 3 6 18
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 2 5 10
mid-term exam 1 1 1
Own study for final exam 2 4 8
final exam 1 1 1
0
0
Total work load; 90