Nevşehir Hacı Bektaş Veli University Course Catalogue
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| Year/Semester of Study | 1 / Spring Semester | ||||
| Level of Course | 2nd Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | BUSINESS ADMINISTRATION (MASTER'S DEGREE PROGRAMME WITHOUT THESIS) | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | DURDU MEHMET BİÇKES (dmbickes@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | ŞEVKİ ÖZGENER, | ||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| This course focuses on the following objectives; •To develop an understanding of strategic management concepts, research and theories. •To develop a framework of analysis to enable a student to identify central issues and problems in complex cases; to suggests alternative courses of action; and to present well-supported recommendation for future action. •To develop conceptual skills so that a student is able to integrative previously learned aspects of corporation. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Can describe the concepts related to strategy, politics and strategic management. |
PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies PO-15 Use modern methods and technologies of business administration including analytical thinking and information technology in the first instance. |
Examination |
| LO-2 | Can analyze the process of strategic planning. |
PO-2 Analyze and design at the organizational level, understand the functions of business management that are planning, organizing, execution, coordination and control, describe and apply them, and be acknowledged with modern management perspectives. PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies |
Examination Presentation Performance Project |
| LO-3 | Can apply the process of SWOT analysis. |
PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies |
Examination Presentation Performance Project |
| LO-4 | Can solve the problems of work life in terms of case study. |
PO-2 Analyze and design at the organizational level, understand the functions of business management that are planning, organizing, execution, coordination and control, describe and apply them, and be acknowledged with modern management perspectives. PO-3 Have information about the basic concepts of strategic management, strategic management process and strategic analysis and strategy selection, implementation and control strategies |
Examination Presentation Performance Project |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| This course includes the major concepts and approaches of strategic management, strategic management process, strategy alternatives and strategy variations, SWOT analysis, strategic coalitions and alliances, case studies. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | The Major Concepts of Strategic Management: Mission, Vision, Politics, Strategy, Tactics | Lecturing and Discussion |
| 2 | Functional Management versus Strategic Management | Lecturing and Discussion |
| 3 | Applying the Strategic Management Process | Lecturing and Discussion |
| 4 | External Environment Analysis: Opportunities, Threats, Industry Competition | Performance Project and Presentation Related to Preparing Strategic Plan |
| 5 | Internal Environment Analysis and Diagnosis: Resources, Capabilities, Core Competences | Lecturing and Discussion |
| 6 | SWOT Analysis | Lecturing and Discussion |
| 7 | Applying The Strategic Management Process | Lecturing and Discussion |
| 8 | mid-term exam | |
| 9 | Generic Strategy Alternatives and Strategy Variations | Lecturing and Discussion |
| 10 | Application and Evaluation of Strategies | Lecturing and Discussion |
| 11 | Strategies That Provide Competitive Advantages in Global Competition Environment, Crisis Management, Downsizing, Strategic Management in SMEs | Performance Project and Presentation Related to SWOT Analysis of Social Sciences Institute |
| 12 | Case Studies | Analyzing Case Studies |
| 13 | Case Studies | Analyzing Case Studies |
| 14 | Case Studies | Analyzing Case Studies |
| 15 | Case Studies | Performance Project and Presentation Related to Analyzing Case Studies |
| 16 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | “İşletmelerde Örnek Olaylar Yönetimi”, Mehmet Öztürk, Beta Basım Yayım A.Ş., İstanbul, 2002 | |
| 2 | “Strategic Management: Competitiveness and Globalization”, Michael A. Hitt, R. Duane Ireland and Robert E. Hoskisson, Fifth Edition, Hardcover: Southern West, 2006. | |
| 3 | Ülgen, H. ve Mirze, S. K. (2016). İşletmelerde Stratejik Yönetim, İstanbul: Beta Basım Yayım. | |
| 4 | Akdemir, A. (2016). Örgütlerde Stratejik Yönetim, Ankara: Orion Kitabevi. | |
| 5 | Akgemci, T. (2013). Stratejik Yönetim, Ankara: Gazi Kitabevi. | |
| Required Course instruments and materials | ||
| “Stratejik Yönetim”, Hayri Ülgen ve Kadri Mirze, Literatür Yayincilik, Istanbul, 2010. “Isletmelerde Örnek Olaylar Yönetimi”, Mehmet Öztürk, Beta Basim Yayim,Istanbul, 2002 “Strategic Management: Competitiveness and Globalization”, Michael A. Hitt, R. Duane Ireland and Robert E. Hoskisson, Fifth Edition, Hardcover: Southern West, 2006. | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 2 | 40 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 2 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 3 | 14 | 42 |
| Outside Class | |||
| a) Reading | 3 | 14 | 42 |
| b) Search in internet/Library | 3 | 14 | 42 |
| c) Performance Project | 6 | 3 | 18 |
| d) Prepare a workshop/Presentation/Report | 1 | 3 | 3 |
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 2 | 7 | 14 |
| mid-term exam | 2 | 1 | 2 |
| Own study for final exam | 5 | 3 | 15 |
| final exam | 2 | 1 | 2 |
| 0 | |||
| 0 | |||
| Total work load; | 180 | ||