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Year/Semester of Study | 2 / Fall Semester | ||||
Level of Course | Short Cycle Degree Programme | ||||
Type of Course | Compulsory | ||||
Department | TOURIST GUIDING | ||||
Pre-requisities and Co-requisites | None | ||||
Mode of Delivery | Face to Face | ||||
Teaching Period | 14 Weeks | ||||
Name of Lecturer | ÖZLEM BAŞAR (ozlem.ulutas@nevsehir.edu.tr) | ||||
Name of Lecturer(s) | MEHMET ÇONTU, ÖZLEM BAŞAR, | ||||
Language of Instruction | Turkish | ||||
Work Placement(s) | None | ||||
Objectives of the Course | |||||
To develop students' communication skills and to gain the ability to express themselves correctly in their private and business lives. |
Learning Outcomes | PO | MME | |
The students who succeeded in this course: | |||
LO-1 | Learn the definiton of communication and analyse the basics of communication |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
LO-2 | Understand the conditions that causes prollems for communications |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
LO-3 | Learn the kinds and vehicles of communications and know. |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
LO-4 | Know the technologic communication vehicles. |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
PO: Programme Outcomes MME:Method of measurement & Evaluation |
Course Contents | ||
Subjects related to the concept of communication, communication types, intercultural communication, marketing communication, social media communication, customer complaint management and e-complaint management. | ||
Weekly Course Content | ||
Week | Subject | Learning Activities and Teaching Methods |
1 | The concept of communication | Lecture, question and answer. |
2 | Verbal Communication | Lecture, question and answer. |
3 | Non-verbal Communication | Lecture, question and answer. |
4 | Non-verbal Communication | Lecture, question and answer. |
5 | Written Communication | Lecture, question and answer. |
6 | Graphical Communication | Lecture, question and answer. |
7 | Mass Communication | Lecture, question and answer. |
8 | mid-term exam | |
9 | Organizational Communication | Lecture, question and answer. |
10 | Persuasive Communication | Lecture, question and answer. |
11 | Intercultural Communication and Tourism | Lecture, question and answer. |
12 | Social Media and Tourism | Lecture, question and answer. |
13 | Marketing Communications | Lecture, question and answer. |
14 | Advice and E-complaint Websites as a Communication Tool | Lecture, question and answer. |
15 | Guest Complaint Management | Discussion, question and answer |
16 | final exam | |
Recommend Course Book / Supplementary Book/Reading | ||
1 | ARSLAN Erhan; ERTÜRK Ayla (2007). Genel ve Teknik İletişim, Lisans Yayıncılık, İstanbul. | |
2 | Turizm İletişimi, Serkan ŞENGÜL, Şevki ULAMA, Oğuz TÜRKAY, Detay Yayıncılık. | |
3 | Turizm ve İletişim, Hakan YILMAZ, Detay Yayıncılık. | |
Required Course instruments and materials | ||
Books, notes and computer |
Assessment Methods | |||
Type of Assessment | Week | Hours | Weight(%) |
mid-term exam | 8 | 1 | 40 |
Other assessment methods | |||
1.Oral Examination | |||
2.Quiz | |||
3.Laboratory exam | |||
4.Presentation | |||
5.Report | |||
6.Workshop | |||
7.Performance Project | |||
8.Term Paper | |||
9.Project | |||
final exam | 16 | 1 | 60 |
Student Work Load | |||
Type of Work | Weekly Hours | Number of Weeks | Work Load |
Weekly Course Hours (Theoretical+Practice) | 2 | 14 | 28 |
Outside Class | |||
a) Reading | 3 | 14 | 42 |
b) Search in internet/Library | 3 | 14 | 42 |
c) Performance Project | 0 | ||
d) Prepare a workshop/Presentation/Report | 0 | ||
e) Term paper/Project | 0 | ||
Oral Examination | 0 | ||
Quiz | 0 | ||
Laboratory exam | 0 | ||
Own study for mid-term exam | 2 | 4 | 8 |
mid-term exam | 1 | 1 | 1 |
Own study for final exam | 2 | 4 | 8 |
final exam | 1 | 1 | 1 |
0 | |||
0 | |||
Total work load; | 130 |