Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

VOCATIONAL SCHOOL OF ÜRGÜP SEBAHAT & EROL TOKÖZ / TR211 - TOURIST GUIDING

Code: TR211 Course Title: COMMUNICATION Theoretical+Practice: 2+0 ECTS: 4
Year/Semester of Study 2 / Fall Semester
Level of Course Short Cycle Degree Programme
Type of Course Compulsory
Department TOURIST GUIDING
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer ÖZLEM BAŞAR (ozlem.ulutas@nevsehir.edu.tr)
Name of Lecturer(s) MEHMET ÇONTU, ÖZLEM BAŞAR,
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
To develop students' communication skills and to gain the ability to express themselves correctly in their private and business lives.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Learn the definiton of communication and analyse the basics of communication PO-9 Their contact force is high and they adapt to team work.
PO-10 They communicate with their subordinates and superiors effectively .
PO-24 They acquire the capabilities to present a subject fluently.
Examination
LO-2 Understand the conditions that causes prollems for communications PO-9 Their contact force is high and they adapt to team work.
PO-10 They communicate with their subordinates and superiors effectively .
PO-24 They acquire the capabilities to present a subject fluently.
Examination
LO-3 Learn the kinds and vehicles of communications and know. PO-9 Their contact force is high and they adapt to team work.
PO-10 They communicate with their subordinates and superiors effectively .
PO-24 They acquire the capabilities to present a subject fluently.
Examination
LO-4 Know the technologic communication vehicles. PO-9 Their contact force is high and they adapt to team work.
PO-10 They communicate with their subordinates and superiors effectively .
PO-24 They acquire the capabilities to present a subject fluently.
Examination
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Subjects related to the concept of communication, communication types, intercultural communication, marketing communication, social media communication, customer complaint management and e-complaint management.
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 The concept of communication Lecture, question and answer.
2 Verbal Communication Lecture, question and answer.
3 Non-verbal Communication Lecture, question and answer.
4 Non-verbal Communication Lecture, question and answer.
5 Written Communication Lecture, question and answer.
6 Graphical Communication Lecture, question and answer.
7 Mass Communication Lecture, question and answer.
8 mid-term exam
9 Organizational Communication Lecture, question and answer.
10 Persuasive Communication Lecture, question and answer.
11 Intercultural Communication and Tourism Lecture, question and answer.
12 Social Media and Tourism Lecture, question and answer.
13 Marketing Communications Lecture, question and answer.
14 Advice and E-complaint Websites as a Communication Tool Lecture, question and answer.
15 Guest Complaint Management Discussion, question and answer
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 ARSLAN Erhan; ERTÜRK Ayla (2007). Genel ve Teknik İletişim, Lisans Yayıncılık, İstanbul.
2 Turizm İletişimi, Serkan ŞENGÜL, Şevki ULAMA, Oğuz TÜRKAY, Detay Yayıncılık.
3 Turizm ve İletişim, Hakan YILMAZ, Detay Yayıncılık.
Required Course instruments and materials
Books, notes and computer

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 2 14 28
Outside Class
       a) Reading 3 14 42
       b) Search in internet/Library 3 14 42
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 0
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 2 4 8
mid-term exam 1 1 1
Own study for final exam 2 4 8
final exam 1 1 1
0
0
Total work load; 130