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Year/Semester of Study | 2 / Fall Semester | ||||
Level of Course | 1st Cycle Degree Programme | ||||
Type of Course | Compulsory | ||||
Department | VISUAL COMMUNICATION DESIGN | ||||
Pre-requisities and Co-requisites | None | ||||
Mode of Delivery | Face to Face | ||||
Teaching Period | 14 Weeks | ||||
Name of Lecturer | FATİH ÖZDEMİR (fatihozdemir@nevsehir.edu.tr) | ||||
Name of Lecturer(s) | |||||
Language of Instruction | Turkish | ||||
Work Placement(s) | None | ||||
Objectives of the Course | |||||
To teach basic theoretical knowledge and terminology in writing and typography. |
Learning Outcomes | PO | MME | |
The students who succeeded in this course: | |||
LO-1 | Student has basic theoretical knowledge about writing and typography |
PO-3 Students will be able to use terminology, problem solving skills, technical and method knowledge to evaluate art and design on a common basis. PO-4 Students has the technological and theoretical knowledge, equipment and aesthetic awareness about the field. PO-6 Students will be able to know the change and development processes of graphic design discipline from past to present and transfer what they know to current problems. PO-10 Students gain practical and communicative skills to present their designs effectively. PO-11 Students will have the ability to comprehend the visual language and differences of art and design and aesthetic sensitivity and to reflect on their designs. PO-18 Students use existing computer technologies in the area of ??interest. PO-25 Basic knowledge of artistic applications and designs |
Performance Project Term Paper Practice Exam |
LO-2 | Students will be able to explain the general and special uses of typography in graphic studies. |
PO-11 Students will have the ability to comprehend the visual language and differences of art and design and aesthetic sensitivity and to reflect on their designs. PO-23 Students produce designs using all kinds of visual media, from freehand drawing to computer graphics. PO-24 Visual Communication Design adapts to what they have learned and gained in the department education process. PO-25 Basic knowledge of artistic applications and designs |
Performance Project Term Paper Practice Exam |
LO-3 | Students can make applications with Vector program support. |
PO-5 Students use the accumulation gained from different branches of art and design in an interdisciplinary approach. PO-10 Students gain practical and communicative skills to present their designs effectively. PO-12 Ability to utilize various artistic and industrial production techniques. PO-21 Produces original ideas and solutions according to the requirements of a given project. PO-25 Basic knowledge of artistic applications and designs |
Examination |
PO: Programme Outcomes MME:Method of measurement & Evaluation |
Course Contents | ||
Definition of typography and its importance in terms of graphic design: historical development of typography, emergence of writing and first alphabets, development of Latin alphabet up to the discovery of oppression, development of print and print articles, IX. century and XX. century typography; Basic terms related to typography: terms related to the anatomy of the letter, typeface, family of characters, weight and styles of font, font, dimensioning of the writing, the rules that must be followed, the rules to be followed, the types of spaces: letters, words, lines, negative and mid-eye; espasta special cases are taught. Applications are made with vector program support. | ||
Weekly Course Content | ||
Week | Subject | Learning Activities and Teaching Methods |
1 | Information about the course content | Naration, Question and Answer |
2 | Creative techniques, styles and investigation and determination of the solution | Naration, Question and Answer |
3 | Project I | Individual Study Method, Brainstorming, Discussion Method |
4 | Evaluation of working sketches | Project Presentation, Question and Answer |
5 | Project delivery and evaluation | Project Presentation, Question and Answer |
6 | Project II | Individual Study Method, Brainstorming, Discussion Method |
7 | Evaluation of working sketches | Project Presentation, Question and Answer |
8 | mid-term exam | |
9 | Project III | Individual Study Method, Brainstorming, Discussion Method |
10 | Evaluation of working sketches | Project Presentation, Question and Answer |
11 | Project delivery and evaluation | Project Presentation, Question and Answer |
12 | Project IV | Individual Study Method, Brainstorming, Discussion Method |
13 | Project development and planning | Project Presentation, Question and Answer |
14 | Evaluation of working sketches | Project Presentation, Question and Answer |
15 | Project Implementation | Individual Study Method, Brainstorming, Discussion Method |
16 | final exam | |
Recommend Course Book / Supplementary Book/Reading | ||
1 | Paul Harris ve Gavin Ambrose, Görsel Tipografi Sözlüğü, Literatür Yayıncılık, 2014 | |
2 | Kaligrafik ve Tipografik Deneysel Tasarımlar - Prof. Namık Kemal Sarıkavak - Hayalperest yayınevi | |
3 | Çağdaş Tipografinin Temelleri - Prof. Namık Kemal Sarıkavak | SEÇKİN YAYINCILIK | |
4 | Grafik Tasarımda Tipografi Gavin Ambrose , Paul Harris - Literatür Yayınları | |
5 | Tipografinin Temelleri - Gavin Ambrose , Paul Harris - Literatür Yayıncılık | |
Required Course instruments and materials | ||
Assessment Methods | |||
Type of Assessment | Week | Hours | Weight(%) |
mid-term exam | 8 | 2 | 30 |
Other assessment methods | |||
1.Oral Examination | |||
2.Quiz | |||
3.Laboratory exam | |||
4.Presentation | |||
5.Report | |||
6.Workshop | |||
7.Performance Project | 10 | 1 | 10 |
8.Term Paper | 15 | 1 | 20 |
9.Project | |||
final exam | 16 | 40 |
Student Work Load | |||
Type of Work | Weekly Hours | Number of Weeks | Work Load |
Weekly Course Hours (Theoretical+Practice) | 4 | 14 | 56 |
Outside Class | |||
a) Reading | 0 | ||
b) Search in internet/Library | 2 | 14 | 28 |
c) Performance Project | 1 | 10 | 10 |
d) Prepare a workshop/Presentation/Report | 0 | ||
e) Term paper/Project | 1 | 15 | 15 |
Oral Examination | 0 | ||
Quiz | 0 | ||
Laboratory exam | 0 | ||
Own study for mid-term exam | 4 | 6 | 24 |
mid-term exam | 1 | 2 | 2 |
Own study for final exam | 6 | 6 | 36 |
final exam | 1 | 2 | 2 |
0 | |||
0 | |||
Total work load; | 173 |