Nevşehir Hacı Bektaş Veli University Course Catalogue
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| Year/Semester of Study | 2 / Fall Semester | ||||
| Level of Course | 1st Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | VISUAL COMMUNICATION DESIGN | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | SELÇUK ULUTAŞ (selcukulutas@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | |||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| 1. To review the evolution of contemporary design. 2. To introduce the pioneering trends and contemporary trends of industrial design. 3. Communication of industrial products to the architecture and the movements specific to plastic arts To investigate. 4. Describe the relationship between design and historical, socio-cultural and political events. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Students will be able to explain the processes of design history |
PO-1 Students are technically and theoretically dominant in the historical development of Visual Communication Design. PO-2 Students will be able to describe the concepts, thoughts, cases and problems related to the field and perceive them as multi-dimensional. PO-3 Students will be able to use terminology, problem solving skills, technical and method knowledge to evaluate art and design on a common basis. |
Examination |
| LO-2 | Students can use design history to create new designs |
PO-1 Students are technically and theoretically dominant in the historical development of Visual Communication Design. PO-2 Students will be able to describe the concepts, thoughts, cases and problems related to the field and perceive them as multi-dimensional. PO-5 Students use the accumulation gained from different branches of art and design in an interdisciplinary approach. PO-24 Visual Communication Design adapts to what they have learned and gained in the department education process. |
Examination |
| LO-3 | Students will be able to explain the characteristics of the period before the Middle Ages, Renaissance and Industrial Revolution. |
PO-11 Students will have the ability to comprehend the visual language and differences of art and design and aesthetic sensitivity and to reflect on their designs. PO-16 Students will be able to define the sociological philosophical and historical process of human existence in the cultural dimension. PO-26 Interdisciplinary and interdisciplinary cooperation. |
Examination |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| Various aspects of the historical development of design. Overview of various socio-cultural structure features to design activities throughout the ages. Prehistoric times starting from the point of view of the development of the concept of necessity-vehicle production in terms of civilizations and technologies. The period of the Middle Ages, Renaissance and Industrial Revolution characteristics and understanding of production. Developments after the industrial revolution. Rationalization, effects and diffusion. Important design concepts of 20th century and its effects on contemporary art and design. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | From the first tool production to the history of design: art, craft, culture, society, economy. | Discussion, Lecture, Question and Answer |
| 2 | The characteristics of medieval period, Renaissance and industrial revolution | Discussion, Lecture, Question and Answer |
| 3 | Design and industry in 1851. Pre-industry, industrial period and after the design of objects and services characteristics. | Discussion, Lecture, Question and Answer |
| 4 | “Arts and Crafts” movement and William Morris. Art Nouveau (France), Jugenstil (Germany), Sezession (Austria) | Discussion, Lecture, Question and Answer |
| 5 | Industrial culture. After the reality of mass production is accepted, the role of design is discussed. | Discussion, Lecture, Question and Answer |
| 6 | Aesthetics and Modernism, Reflection of modern forms of technology on visual arts of 20th century. | Discussion, Lecture, Question and Answer |
| 7 | Avant-garde artists, Italy and futurists, Russia and constructivists, De Stijl, moving technology to art and art efforts. | Discussion, Lecture, Question and Answer |
| 8 | mid-term exam | |
| 9 | Art and technology: a necessary merger, international style-modernist synthesis; designer's perspective decorative artwork to move objects to factory production objects. | Discussion, Lecture, Question and Answer |
| 10 | Italy: Alessi, Pininfarina, Memphis, Superstudio | Discussion, Lecture, Question and Answer |
| 11 | Culture and Consumption; century of machinery entering the lives of consumers | Discussion, Lecture, Question and Answer |
| 12 | Regionalization and Globalization | Discussion, Lecture, Question and Answer |
| 13 | A look at the design centers, the realization of human needs: from abstract to concrete | Discussion, Lecture, Question and Answer |
| 14 | Evaluation | Discussion, Question and Answer |
| 15 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | -Özer, B., Kültür, Sanat, Mimarlık, Yapı Yayın, İstanbul, 2009; Fiell, C. ve P. | |
| Required Course instruments and materials | ||
| Computer, Projection | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 1 | 40 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 1 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 2 | 14 | 28 |
| Outside Class | |||
| a) Reading | 1 | 14 | 14 |
| b) Search in internet/Library | 0 | ||
| c) Performance Project | 0 | ||
| d) Prepare a workshop/Presentation/Report | 0 | ||
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 1 | 8 | 8 |
| mid-term exam | 1 | 1 | 1 |
| Own study for final exam | 1 | 8 | 8 |
| final exam | 1 | 1 | 1 |
| 0 | |||
| 0 | |||
| Total work load; | 60 | ||