Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

FACULTY OF FINE ARTS / GİT405 - VISUAL COMMUNICATION DESIGN

Code: GİT405 Course Title: VISUAL PERCEPTION Theoretical+Practice: 2+0 ECTS: 2
Year/Semester of Study 4 / Spring Semester
Level of Course 1st Cycle Degree Programme
Type of Course Optional
Department VISUAL COMMUNICATION DESIGN
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer SELÇUK ULUTAŞ (selcukulutas@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
Factors affecting visual images-detection-sensing detection and response-internal motivation - monitoring - sampling behavior-visual sensory perception - sensory - perceptual reasoning-couplings: the shape - form - simplicity, creativity and balance-of-balance, and why the definition of-Art creation - the senses and sensations

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Students will be able to examine the ways of visual expression. PO-11 Students will have the ability to comprehend the visual language and differences of art and design and aesthetic sensitivity and to reflect on their designs.
PO-13 Describes how to visual communication of meaning and signification.
PO-20 Develop the strategies that define the media, communication and art processes as theoretically.
Examination
LO-2 Students will be able to explain the methods and diversity of perception. PO-2 Students will be able to describe the concepts, thoughts, cases and problems related to the field and perceive them as multi-dimensional.
PO-3 Students will be able to use terminology, problem solving skills, technical and method knowledge to evaluate art and design on a common basis.
PO-5 Students use the accumulation gained from different branches of art and design in an interdisciplinary approach.
Examination
LO-3 Can define creativity and definition. PO-1 Students are technically and theoretically dominant in the historical development of Visual Communication Design.
PO-8 Students will be able to solve two, three and four dimensional design problems and perform their applications.
PO-12 Ability to utilize various artistic and industrial production techniques.
Examination
Term Paper
Practice Exam
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Visual examination of the theoretical ways of expression, biological-optical detection, response to light in response to the mobility of forms and colors and three-dimensional objects, color response. Instinct and monitoring. Creativity
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Detection of visual images Lecture, question, answer, discussion
2 The Factors Affecting İn Perception Lecture, question, answer, discussion
3 Detection And Response Lecture, question, answer, discussion
4 Instinct - monitoring - of sampling behavior Lecture, question, answer, discussion
5 In visual perception senses - sensory – reasoning Lecture, question, answer, discussion
6 Balance and why is balance Lecture, question, answer, discussion
7 Perceptual concepts: shape - form – Simplicity Lecture, question, answer, discussion
8 mid-term exam
9 Creativity And The Definition Lecture, question, answer, discussion
10 Creative personality characteristics – prevents Lecture, question, answer, discussion
11 Creative intelligence - creative education Lecture, question, answer, discussion
12 Artistic creation - the senses and sensations Lecture, question, answer, discussion
13 Perception - image - imagery - symbols – symbols Lecture, question, answer, discussion
14 Metaphor and metaphor in art Lecture, question, answer, discussion
15 Evaluation. Lecture, question, answer, discussion
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Görsel Algılama “Sanatta Yaratıcı Süreç”-Doç. Dr. Adem GENÇ-Yrd. Doç. Ahmet SİPAHİOĞLU
2 Sanat ve Eğitim-Yaratıcılık-Sanat Sorunları-Kuramları ve Eleştirisi-Eğitimle İlişkiler-Doç. Dr. İnci SAN
3 Sanatı Görmek-Bates LOWRY
4 Sanatta Devrim-Nazan / Mazhar İPŞİROĞLU
5 Renk ve Resimde Kullanımı-Nuri TEMİZSOYLU
Required Course instruments and materials
Course notes, course book.

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 2 14 28
Outside Class
       a) Reading 1 14 14
       b) Search in internet/Library 0
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 0
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 1 8 8
mid-term exam 1 1 1
Own study for final exam 1 8 8
final exam 1 1 1
0
0
Total work load; 60