Information Of Programmes

GULSEHIR VOCATIONAL SCHOOL OF SOCIAL SCIENCES / GCM238 - ÇAĞRI MERKEZI HIZMETLERI

Code: GCM238

Course Title: NEW COMMUNICATION TECHNOLOGIES

Theoretical+Practice: 2+0

ECTS: 2

Year/Semester of Study

2 / Spring Semester

Level of Course

Short Cycle Degree Programme

Type of Course

Optional

Department

ÇAĞRI MERKEZI HIZMETLERI

Pre-requisities and Co-requisites

None

Mode of Delivery

Face to Face

Teaching Period

14 Weeks

Name of Lecturer

MEHMET YAŞAR ARCA (myasararca@nevsehir.edu.tr)

Name of Lecturer(s)

MEHMET YAŞAR ARCA,

Language of Instruction

Turkish

Work Placement(s)

None

Objectives of the Course

The aim of the new communication technologies course is primarily to reveal what new communication technologies are and to explain the features of new communication technologies. In addition, to examine the transformation of media tools with new communication technologies, and to explain and learn the differences that new communication technologies tools have made in call centers.

Learning Outcomes		PO	MME
The students who succeeded in this course:
LO-1	Explains new communication technologies.	PO-3 Analyzing the information in the field of Call Center Services, has the ability to interpret and evaluate. PO-9 Call Center Services related to the field at the level of acquired knowledge and skills transfers in written and oral opinions and proposals relevant . PO-19 Analyzing the information in the field of Call Center Services, has the ability to interpret and evaluate.	Examination
LO-2	Analyzes the changes in marketing and public relations with new media technologies.	PO-2 Decision, implementation, and their behavior has the ability to use information acquired in the field of Call Center Services.	Examination
LO-3	It solves the differences experienced in the field of call center services with new communication technologies.	PO-19 Analyzing the information in the field of Call Center Services, has the ability to interpret and evaluate.	Examination
LO-4	Understands the relationship between artificial intelligence and call center services and predicts the future location, importance and changes of the industry.	PO-19 Analyzing the information in the field of Call Center Services, has the ability to interpret and evaluate.	Examination
PO: Programme Outcomes MME:Method of measurement & Evaluation

Course Contents
This course covers the definition of new communication tools, communication technologies, internet usage rates, social media usage rates, differences between traditional communication tools and new communication technologies, social media tools, innovations brought by new communication technologies to call centers, artificial intelligence and call centers, etc. Includes topics.
Weekly Course Content
Week	Subject	Learning Activities and Teaching Methods
1	Course introduction and explanation of application and evaluation information to the student. Emphasizing the importance of the course content and sharing it with other courses. Overview of New Media Technologies.	Lecture, Question and answer
2	Internet usage rates and purpose of Internet use	Lecture, Question and answer
3	The concept of new media and its characteristics	Lecture, Question and answer
4	Interaction concept	Lecture, Question and answer
5	concept of convergence	Lecture, Question and answer
6	Technological Foundations of New Media	Lecture, Question and answer
7	Telecommunications infrastructure	Lecture, Question and answer
8	mid-term exam
9	Social media	Lecture, Question and answer
10	Features of social media	Lecture, Question and answer
11	Features of social media	Lecture, Question and answer
12	New Communication Technologies and Call Center Services	Lecture, Question and answer
13	New Communication Technologies and Call Center Services	Lecture, Question and answer
14	Artificial intelligence and call center services	Lecture, Question and answer
15	Artificial intelligence and call center services	Lecture, Question and answer
16	final exam
Recommend Course Book / Supplementary Book/Reading
1	Yolcu, Ö. (2023), Yeni İletişim Ortamları, İstanbul Üniversitesi AUZEF Yayınları, İstanbul
Required Course instruments and materials

Assessment Methods
Type of Assessment	Week	Hours	Weight(%)
mid-term exam	8	1
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam	16	1	60

Student Work Load
Type of Work	Weekly Hours	Number of Weeks	Work Load
Weekly Course Hours (Theoretical+Practice)	2	14	28
Outside Class
a) Reading	1	7	7
b) Search in internet/Library	1	4	4
c) Performance Project			0
d) Prepare a workshop/Presentation/Report			0
e) Term paper/Project			0
Oral Examination			0
Quiz			0
Laboratory exam			0
Own study for mid-term exam	2	1	2
mid-term exam	2	1	2
Own study for final exam	2	1	2
final exam	1	1	1
			0
			0
Total work load;			46