Institute of Social Sciences under Nevşehir Hacı Bektas Veli University was established on 29th May 2007 with the official journal publication number of 26536. In 2010-2011 education year, doctoral programme for production management and marketing started education. The course language of programme is Turkish. |
Students who have successfully completed this programme are deserved to be awarded PhD diploma on marketing. |
Doctor of Philosophy (PhD) |
Candidates who are holding a bachelor’s degree or master degree can apply the programme. Requirements are listed below: Students with a master degree; must have at least 65 ALES points, at least 55 foreign language (YDS, YÖKDİL or their equivalents) points, master’s degree grade point at least 70.13 on 100 or 2.72 on 4.00. Students with a bachelor’s degree; must have at least 70 ALES points, at least 55 foreign language (YDS, YÖKDİL or their equivalents) points, bachelor’s degree grade point at least 80.16 on 100 or 3.15 on 4.00. To be a doctoral student, %60 of weighted average of ALES exam, %20 of bachelor’s degree grade average point and %20 of foreign language point are considered. Then total of this calculate must be over 55 points. According to determined quota, students who have higher points deserve precision registration. |
Recognition of previous structured lectures in Turkish Higher Education Institutions, transitions in vertical, horizontal and university are realized within the scope of the "Higher Education Regulations", "REGULATION BETWEEN THE BACHELORS AND GRADUATE DEGREE PROGRAMS, ON HIGHER EDUCATION AND TRANSITION BETWEEN DOUBLE MAJOR DALL, SIDE DALL AND CREDIT TRANSFER STANDARDS. |
To deserve the doctoral degree; Students with a master degree must succeed all the courses of the programme with at least 24 credit lessons (120 ECTS), have 75 points on weighted average, must be successful at the proficiency exam, and must prepare a doctoral thesis and succeed in thesis defence. Students with a bachelor’s degree must succeed all the courses of the programme with at least 48 credit lessons (120 ECTS), have 75 points on weighted average, must be successful at the proficiency exam, must prepare a doctoral thesis and succeed in thesis defence. |
This doctoral program, with its successful and dynamic academic staff, aims to equip students with current and modern information about marketing who want to make an academic career or who wish to improve themselves in this field; develop their capabilities to do original disciplinary and interdisciplinary researchs; improve their abilities to produce new knowledge, and in this respect, prepare them to contribute to the marketing science at the national and international level. Within the framework of the program, it is aimed to graduate doctors who can evaluate and interpret the knowledge at the marketing field, command scientific study processes to produce new and original informations, have top-level knowledge on research methods, with highly developed analysis and synthesis skills. Thus, the basic purpose of the program is to train successful marketing academics. |
PO-1 | Understand all aspects of marketing science by adding current and advanced theoretical marketing information, on their knowledge which they have gained from their previous education processes, and deepen their cumulative knowledge at a level that they can innovate new information in this field. |
PO-2 | Have command on the current issues in the science of marketing, learn new marketing methods such as green marketing, social marketing, post-modern marketing, sustainable marketing, data-driven marketing, relationship marketing and so on |
PO-3 | Strengthen their information on strategic marketing management, knows the issues of development and implementation of different marketing strategies, have knowledge about marketing organization, planning, implementation, audit and control issues. |
PO-4 | Develop knowledge in the field of global marketing, recognize global markets on the basis of differences in legal, politics, geography, culture and so on, learn the organization of international marketing activities with foreign trade processes, accordingly. |
PO-5 | Learn the subject of consumer behavior, handle the issues related to consumer behavior particularly with marketing discipline, and generally with various disciplines such as psychology, sociology and economics, have good knowledge to improve the existing models of consumer behavior or develop new ones. |
PO-6 | Gain theoretical and practical knowledge and skills in advanced marketing research, on the basis of statistical information, learn and apply a variety of qualitative and quantitative research methods, collect data with scientific methods, do advanced-level analysis successfully, evaluate and interpret the findings/results, use some statistical programs such as SPSS. |
PO-7 | Understand the interaction of marketing with other branches of business management and different disciplines, examine the various marketing issues with new perspectives, gain abilities to produce original information through analysis and synthesis technics. |
PO-8 | Approach new marketing information in a systematic manner, have a high level of skills in research methods. |
PO-9 | Can improve the science of marketing, develop a new scientific method, or apply a known method to a different area of marketing. |
PO-10 | Can understand new, different and/or complex issues, design an original studies and investigate them. |
PO-11 | Have knowledge which is up to date, follow national and international literature closely and develop themselves not only in the marketing field, but also in the other social issues |
PO-12 | Contribute to national and international literature by doing and introducing original scientific studies in the field of marketing. |
PO-13 | Can present their scientific studies to a variety of scientific platforms and participate in scientific discussions, publish their papers at national and international journals, participate national and international congresses easily and share their knowledge |
PO-14 | As a researcher and scientist, learn to look the new issues or new developments in the field of marketing critically, enhance their questioning and exploratory aspects. |
PO-15 | Establish and develop good relationships with academics and public and private sector representatives in marketing and related fields, can study in disciplinary and interdisciplinary teams. |
PO-16 | Can establish written, oral and visual communication with colleagues by using at least one foreign language at an advanced level. |
PO-17 | Follow the scientific, technological, social and cultural developments in an academic and professional way and contribute to the relevant issues and processes. |
PO-18 | Identify social, scientific, managerial and ethical problems that are encountered in the field of marketing and business life, analyse and solve them, and contribute to the development of values related to such issues. |
PO-19 | Write an original doctoral thesis in marketing field which can be both nationally and internationally recognized, and become a successful marketing doctor and a strong candidate of marketing academics. |
PO-20 | Other than academic career, can be employed at the public and private sectors as marketing experts or may set up their own research and/or consulting companies with their theoretical and practical knowledge. |
TYYC | PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | PÇ-17 | PÇ-18 | PÇ-19 | PÇ-20 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
1- Develop and deepen the current and advanced knowledge in the field with original thought and/or research and come up with innovative definitions based on Master's degree qualifications. | X | X | X | X | X | X | ||||||||||||||
2- Conceive the interdisciplinary interaction which the field is related with ; come up with original solutions by using knowledge requiring proficiency on analysis, synthesis and assessment of new and complex ideas. | X | X | ||||||||||||||||||
1- Evaluate and use new information within the field in a systematic approach. | X | X | ||||||||||||||||||
2- Develop an innovative knowledge, method, design and/or practice or adapt an already known knowledge, method, design and/or practice to another field; research, conceive, design, adapt and implement an original subject. | X | X | X | |||||||||||||||||
3- Critical analysis, synthesis and evaluation of new and complex ideas. | X | X | X | |||||||||||||||||
4- Gain advanced level skills in the use of research methods in the field of study. | X | X | X | |||||||||||||||||
1- Contribute the progression in the field by producing an innovative idea, skill, design and/or practice or by adapting an already known idea, skill, design, and/or practice to a different field independently. | X | X | X | X | ||||||||||||||||
2- Broaden the borders of the knowledge in the field by producing or interpreting an original work or publishing at least one scientific paper in the field in national and/or international refereed journals. | X | X | X | |||||||||||||||||
3- Demonstrate leadership in contexts requiring innovative and interdisciplinary problem solving. | X | X | ||||||||||||||||||
1- Develop new ideas and methods in the field by using high level mental processes such as creative and critical thinking, problem solving and decision making. | X | X | X | |||||||||||||||||
1- Investigate and improve social connections and their conducting norms and manage the actions to change them when necessary. | X | X | ||||||||||||||||||
2- Defend original views when exchanging ideas in the field with professionals and communicate effectively by showing competence in the field. | X | X | X | |||||||||||||||||
3- Ability to communicate and discuss orally, in written and visually with peers by using a foreign language at least at a level of European Language Portfolio C1 General Level. | X | |||||||||||||||||||
1- Contribute to the transition of the community to an information society and its sustainability process by introducing scientific, technological, social or cultural improvements. | X | X | ||||||||||||||||||
2- Demonstrate functional interaction by using strategic decision making processes in solving problems encountered in the field. | X | X | ||||||||||||||||||
3- Contribute to the solution finding process regarding social, scientific, cultural and ethical problems in the field and support the development of these values. | X | X |
Açıklama | PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | PÇ-17 | PÇ-18 | PÇ-19 | PÇ-20 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
It develops the current and advanced information in the field based on the domestic qualifications, develops in the expertise level with original thinking and / or research, deepens and reach the original definitions to bring innovation in the field. | X | X | X | X | X | X | ||||||||||||||
Understands the interdisciplinary interaction of the field; Their new and complex ideas make the original results using the information that requires expertise in analysis, synthesis and evaluation. | X | X | X | |||||||||||||||||
The decision has the ability to interpret, analyze, analyze the problems, to interpret the data by using the information in their application and behavior in their application and behavior. | X | X | X | |||||||||||||||||
It has the ability to transfer information on the field to employees and teammates. | X | X | X | |||||||||||||||||
Performs a study independently on the subjects that require expertise in the field. | X | X | X | |||||||||||||||||
As the project conductor or participant, it takes responsibility for the project goals. | X | X | X | X | ||||||||||||||||
Vision for the organization / institution determines the purpose and destination. | X | X | ||||||||||||||||||
Critically evaluates the acquired knowledge and skills. | X | X | X | |||||||||||||||||
Transfers their knowledge and skills in the field written and orally to the interests of the knowledge and skills related to the field. | X | X | X | |||||||||||||||||
Communicates with those who work on the field. | X | X | ||||||||||||||||||
A foreign language communicates oral and written communication using at least the European Language Portfolio C1 overall level. | X | |||||||||||||||||||
Uses computer software, information and communication technologies in the level of data input and analyzes for their study areas. | X | X | X | |||||||||||||||||
In the studies to be made in the field, it affords originality and contributes. | X | X | X | X | ||||||||||||||||
It makes strategic plan for the organization / institution and develops strategy. | X | X | X | |||||||||||||||||
The organization / institution treats business and social ethical values. | X | X | X | |||||||||||||||||
The universality of social rights has adequate consciousness on environmental protection, occupational health and safety issues with social justice, quality and cultural values. | X | X | X | |||||||||||||||||
Shows the willingness to be in search of innovation. | X | X |
Turkey Higher Education Qualifications Framework (TYYC, Level 8,) ) Basic Field Competencies (Academic Weighted) | PROGRAM ÇIKTILARI | TYYÇ | ||||||||||||||||||||||||||||||||||||||||||||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | PÇ-17 | PÇ-18 | PÇ-19 | PÇ-20 | |||||||||||||||||||||||||||
KNOWLEDGE | Theoretical-Conceptual | It develops the current and advanced information in the field based on the domestic qualifications, develops in the expertise level with original thinking and / or research, deepens and reach the original definitions to bring innovation in the field. | 1 | x | x | x | x | x | x | x | x | x | x | x | x | 1- Develop and deepen the current and advanced knowledge in the field with original thought and/or research and come up with innovative definitions based on Master's degree qualifications. | Theoretical-Conceptual | KNOWLEDGE | ||||||||||||||||||||||||||||
KNOWLEDGE | Theoretical-Conceptual | Understands the interdisciplinary interaction of the field; Their new and complex ideas make the original results using the information that requires expertise in analysis, synthesis and evaluation. | 2 | x | x | x | x | x | 2- Conceive the interdisciplinary interaction which the field is related with ; come up with original solutions by using knowledge requiring proficiency on analysis, synthesis and assessment of new and complex ideas. | Theoretical-Conceptual | KNOWLEDGE | |||||||||||||||||||||||||||||||||||
SKILLS | Cognitive-Practical | The decision has the ability to interpret, analyze, analyze the problems, to interpret the data by using the information in their application and behavior in their application and behavior. | 1 | x | x | x | x | x | 1- Evaluate and use new information within the field in a systematic approach. | Cognitive-Practical | SKILLS | |||||||||||||||||||||||||||||||||||
SKILLS | Cognitive-Practical | It has the ability to transfer information on the field to employees and teammates. | 2 | x | x | x | x | x | x | 2- Develop an innovative knowledge, method, design and/or practice or adapt an already known knowledge, method, design and/or practice to another field; research, conceive, design, adapt and implement an original subject. | Cognitive-Practical | SKILLS | ||||||||||||||||||||||||||||||||||
SKILLS | Cognitive-Practical | x | x | x | 3- Critical analysis, synthesis and evaluation of new and complex ideas. | Cognitive-Practical | SKILLS | |||||||||||||||||||||||||||||||||||||||
SKILLS | Cognitive-Practical | x | x | x | 4- Gain advanced level skills in the use of research methods in the field of study. | Cognitive-Practical | SKILLS | |||||||||||||||||||||||||||||||||||||||
COMPETENCES | Performs a study independently on the subjects that require expertise in the field. | 1 | x | x | x | x | x | x | x | 1- Contribute the progression in the field by producing an innovative idea, skill, design and/or practice or by adapting an already known idea, skill, design, and/or practice to a different field independently. | Competence to Work Independently and Take Responsibility | COMPETENCES | ||||||||||||||||||||||||||||||||||
COMPETENCES | As the project conductor or participant, it takes responsibility for the project goals. | 2 | x | x | x | x | x | x | x | 2- Broaden the borders of the knowledge in the field by producing or interpreting an original work or publishing at least one scientific paper in the field in national and/or international refereed journals. | Competence to Work Independently and Take Responsibility | COMPETENCES | ||||||||||||||||||||||||||||||||||
COMPETENCES | Vision for the organization / institution determines the purpose and destination. | 3 | x | x | x | x | 3- Demonstrate leadership in contexts requiring innovative and interdisciplinary problem solving. | Competence to Work Independently and Take Responsibility | COMPETENCES | |||||||||||||||||||||||||||||||||||||
COMPETENCES | Critically evaluates the acquired knowledge and skills. | 1 | x | x | x | x | x | x | 1- Develop new ideas and methods in the field by using high level mental processes such as creative and critical thinking, problem solving and decision making. | Learning Competence | COMPETENCES | |||||||||||||||||||||||||||||||||||
COMPETENCES | Transfers their knowledge and skills in the field written and orally to the interests of the knowledge and skills related to the field. | 1 | x | x | x | x | x | 1- Investigate and improve social connections and their conducting norms and manage the actions to change them when necessary. | Communication and Social Competence | COMPETENCES | ||||||||||||||||||||||||||||||||||||
COMPETENCES | Communicates with those who work on the field. | 2 | x | x | x | x | x | 2- Defend original views when exchanging ideas in the field with professionals and communicate effectively by showing competence in the field. | Communication and Social Competence | COMPETENCES | ||||||||||||||||||||||||||||||||||||
COMPETENCES | A foreign language communicates oral and written communication using at least the European Language Portfolio C1 overall level. | 3 | x | x | 3- Ability to communicate and discuss orally, in written and visually with peers by using a foreign language at least at a level of European Language Portfolio C1 General Level. | Communication and Social Competence | COMPETENCES | |||||||||||||||||||||||||||||||||||||||
COMPETENCES | Uses computer software, information and communication technologies in the level of data input and analyzes for their study areas. | 4 | x | x | x | Communication and Social Competence | COMPETENCES | |||||||||||||||||||||||||||||||||||||||
COMPETENCES | In the studies to be made in the field, it affords originality and contributes. | 1 | x | x | x | x | x | x | 1- Contribute to the transition of the community to an information society and its sustainability process by introducing scientific, technological, social or cultural improvements. | Field Specific Competence | COMPETENCES | |||||||||||||||||||||||||||||||||||
COMPETENCES | It makes strategic plan for the organization / institution and develops strategy. | 2 | x | x | x | x | x | 2- Demonstrate functional interaction by using strategic decision making processes in solving problems encountered in the field. | Field Specific Competence | COMPETENCES | ||||||||||||||||||||||||||||||||||||
COMPETENCES | The organization / institution treats business and social ethical values. | 3 | x | x | x | x | x | 3- Contribute to the solution finding process regarding social, scientific, cultural and ethical problems in the field and support the development of these values. | Field Specific Competence | COMPETENCES | ||||||||||||||||||||||||||||||||||||
COMPETENCES | The universality of social rights has adequate consciousness on environmental protection, occupational health and safety issues with social justice, quality and cultural values. | 4 | x | x | x | Field Specific Competence | COMPETENCES | |||||||||||||||||||||||||||||||||||||||
COMPETENCES | Shows the willingness to be in search of innovation. | 5 | x | x | Field Specific Competence | COMPETENCES |
Graduates of this programme receive the title of Doctor of Production Management and Marketing Science. Graduates can be employed in all sectors where they can work in this field, primarily at universities depending on the education they have taken. |
Students who have successfully completed this programme are named as “Doctor of Philosophy” and can be employed at universities and all sectors associated with their education. |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-601 | ADVANCED RESEARCH TECHNIQUES | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Compulsory | 6 |
SCHVZ1 | Pool of Elective Courses 1 | - Hour(s) | - Hour(s) | 1 | Fall Semester | Optional | 24 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-602 | MARKETING SEMINAR | 0 Hour(s) | 3 Hour(s) | 1 | Spring Semester | Compulsory | 6 |
SCHVZ2 | Pool of Elective courses 2 | - Hour(s) | - Hour(s) | 1 | Spring Semester | Optional | 24 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
SEÇO3 | Elective Courses Pool | - Hour(s) | - Hour(s) | 2 | Fall Semester | Optional | 30 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
SEÇO4 | Elective Courses Pool | - Hour(s) | - Hour(s) | 2 | Spring Semester | Optional | 30 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-907 | DISSERTATION STUDIES III | 0 Hour(s) | 1 Hour(s) | 3 | Fall Semester | Compulsory | 24 |
İŞL-905 | SPECIALIZATION FIELD COURSE III | 4 Hour(s) | 0 Hour(s) | 3 | Fall Semester | Compulsory | 6 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-908 | DISSERTATION STUDIES IV | 0 Hour(s) | 1 Hour(s) | 3 | Spring Semester | Compulsory | 24 |
İŞL-906 | SPECIALIZATION FIELD COURSE IV | 4 Hour(s) | 0 Hour(s) | 3 | Spring Semester | Compulsory | 6 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-915 | DISSERTATION STUDIES V | 4 Hour(s) | 0 Hour(s) | 4 | Fall Semester | Compulsory | 24 |
İŞL-913 | SPECIALIZATION FIELD COURSE V | 4 Hour(s) | 0 Hour(s) | 4 | Fall Semester | Compulsory | 6 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-914 | DISSERTATION STUDIES VI | 0 Hour(s) | 0 Hour(s) | 4 | Spring Semester | Compulsory | 24 |
İŞL-912 | SPECIALIZATION FIELD COURSE VI | 4 Hour(s) | 0 Hour(s) | 4 | Spring Semester | Compulsory | 6 |
Total: |
30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL627 | MODERN APPROACHES TO DIGITAL MARKETING | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-619 | FLEXIBLE MANUFACTURING SYSTEMS | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-611 | BUSINESS ANALYSIS | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-613 | QUALITY MANAGEMENT | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-605 | MATHEMATICAL PROGRAMMING | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL625 | QUALITATIVE RESEARCH METHODS | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-617 | RETAİL MANAGEMENT | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-615 | MARKETING ETHICS | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-603 | STRATEGIC SERVICE MARKETING MANAGEMENT | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-607 | STRATEGIC MARKETING MANAGEMENT | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-609 | FACILITIES PLANNING | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL-621 | TOURISM MARKETING | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
İŞL623 | CONSUMER BEHAVIOR AND CONSUMPTION CULTURE | 3 Hour(s) | 0 Hour(s) | 1 | Fall Semester | Optional | 6 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-614 | INTEGRATED MARKETING COMMUNICATION | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
EGB-601 | DEVELOPMENT AND LEARNING | 3 Hour(s) | 0 Hour(s) | 2 | Fall Semester | Optional | 6 |
İŞL-616 | GLOBAL MARKETING STRATEGIES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-626 | CURRENT MARKETING APPROACHES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-622 | PRODUCTION SYSTEMS SERVICES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-628 | SIGN LANGUAGE | 2 Hour(s) | 2 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-636 | QUANTITATIVE RESEARCH METHODS AND APPLICATIONS | 0 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 5 |
EGB-603 | IN EDUCATION PLANNING AND ASSESSMENT | 3 Hour(s) | 2 Hour(s) | 2 | Fall Semester | Optional | 6 |
İŞL-624 | MARKETING RESEARCH APPLICATIONS | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL634 | MARKETING SOCIOLOGY | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-604 | MARKETING THEORIES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL632 | TECHNOLOGY AND INNOVATION MANAGEMENT IN MARKETING | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-620 | NEW TRENDS IN RETAILING | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-610 | PROJECT PLANNING TECHNIQUES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-612 | POWER SALES MANAGEMENT | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL630 | STRATEGIC BRAND MANAGEMENT AND STRATEGIES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-618 | SUPPLY CHAIN MANAGEMENT | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-608 | PRODUCTION SYSTEM SIMULATION | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
İŞL-606 | NEW PRODUCTION MANAGEMENT APPROACHES | 3 Hour(s) | 0 Hour(s) | 1 | Spring Semester | Optional | 6 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-903 | DISSERTATION STUDIES I | 0 Hour(s) | 1 Hour(s) | 2 | Fall Semester | Optional | 24 |
İŞL-901 | SPECIALIZATION FIELD COURSE I | 4 Hour(s) | 0 Hour(s) | 2 | Fall Semester | Optional | 6 |
İŞL909 | PREPARATION OF QUALIFICATION EXAM | 4 Hour(s) | 0 Hour(s) | 2 | Fall Semester | Optional | 30 |
Course Code | Course Title | Theoretical | Practice | Year | Semester of Study | Type of Course | ECTS |
---|---|---|---|---|---|---|---|
İŞL-904 | DISSERTATION STUDIES II | 0 Hour(s) | 1 Hour(s) | 2 | Spring Semester | Optional | 24 |
İŞL-902 | SPECIALIZATION FIELD COURSE II | 4 Hour(s) | 0 Hour(s) | 2 | Spring Semester | Optional | 6 |
İŞL-910 | PREPARATION OF QUALIFICATION EXAM | 4 Hour(s) | 0 Hour(s) | 2 | Spring Semester | Optional | 30 |
There are one midterm and one final exam in every term for each lesson. Each exam’s contribution of succeed point is the weighted average of midterm exam (%40) and final exam (%60). Top point for every exam is 100. Students who have AA, BA, BB, CB letter marks are counted as successful. |
To complete the programme successfully; Students with a master degree must take at least 8 lessons equal to at least 24 credits (120 ECTS) and a department seminar paper, and must be successful at the proficiency test which will be done after courses, before writing their thesis. Students who failed one of the lessons at the end of the four consecutive terms and who failed twice from the proficiency exam are expelled from the institute. Students must also take the specialization course which will be given by her/his doctoral supervisor. Students with a bachelor’s degree must take at least 16 lessons equal to at least 48 credits and a department seminar paper, and must be successful at the proficiency test which will be done after course terms, before writing their thesis. Students who failed one of the lessons at the end of the six consecutive terms and who failed twice from the proficiency exam are expelled from the institute. Students must also take the specialization course which will be given by her/his doctoral supervisor. |
Full-Time |
Education activities of department are maintained with 3 professors, 2 assistant professors and 2 research assistants. The lessons are also maintained in classes that have 45 people capacity and projection equipment. Department students can benefit from the library and computer lab freely which are all day opened. |
Adress : Nevşehir Haci Bektas Veli University, Institute of Social Sciences, Department of Production Management and Marketing, 50300/NEVŞEHİR Web Adress : http://sbe.nevsehir.edu.tr/ Phone : +90-384 / 2281110 - 2281004 Fax : +90-384 / 2152010 Head of Department : Professor Suzan ÇOBAN Phone : +90-384 / 228 11 10 – 228 00 00/16022 E-mail : suzan@nevsehir.edu.tr ECTS Coordinator of Department : Asistant Professor Gökhan SEÇME Phone : +90-384 / 2281110 – 228 00 00 / 16031 E-mail : gsecme@nevsehir.edu.tr |