Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

TOURISM RESEARCH INSTITUTE / TOURISM TECHNOLOGIES AND INNOVATION (MASTER'S WITH THESIS)

History

Nevşehir Hacı Bektaş Veli University Tourism Research Institute was established by the decision of the Council of Ministers published in the Official Gazette dated 25 May 2018 and numbered 30431. Nevşehir Hacı Bektaş Veli University Tourism Research Institute, Department of Tourism Technologies and Innovation will start postgraduate education in the 2022-2023 academic year. The language of education is Turkish.


Qualification Awarded

Students who complete the Master's with Thesis gain the title of science specialist in the field of Tourism Technologies and Innovation.

Level of Qualification

Master's Degree with Thesis

Specific Admission Requirements

Candidates who will apply to the program must meet the admission conditions determined in accordance with the Graduate Education Regulations issued by YÖK and Nevşehir Hacı Bektaş Veli University Graduate Education Regulations.

Specific Arrangement For Recognition of Prior Learning

Individuals who have graduated from the Department of Tourism Management, Tourism Management and Hotel Management, Tourism Guidance, Business Administration, Management Information Systems, Computer Engineering, Software Engineering, Archeology, Electronic engineering or equivalent programs accepted by YÖK from universities abroad can enroll in the program.

Qualification Requirements and Regulations

Students who successfully complete the compulsory and elective courses stipulated by the Tourism Research Institute, Department of Tourism Technologies and Innovation, make a thesis on a topic they have determined and are entitled to graduate after successfully presenting this study orally. The qualification conditions and rules of the Tourism Technologies and Innovation master's program are specified in the "Nevşehir Hacı Bektaş Veli University Graduate Education and Examination Regulations.

Profile of The Programme

It is the training of individuals who contribute to the implementation of innovative research that contributes to the digital transformation processes in tourism.

Key Learning Outcomes of the Programme

PO-1 Develops and implements innovative business models based on technology in the field of tourism.
PO-2 It can use innovative research methods to collect big data, evaluate it and use it in decision processes.
PO-3 It can identify potential tourist profiles and develop product positioning strategies for destinations and tourism businesses.
PO-4 Understands and applies innovation-based marketing strategies in the field of tourism.
PO-5 Can apply artificial intelligence approaches to tourism problems.
PO-6 Distinguish the current technologies applied in the field of tourism and choose the most suitable one.
PO-7 Knows the concepts of innovation and technology in the field of tourism.
PO-8 Gain knowledge of price determination in the tourism sector, estimation of seasonal demands, and personalized recommendations.
PO-9 Turistik organizasyon ve işletmelerde inovasyon kültürünü bilir
PO-10 Knows how to apply different management tools in tourism business with special emphasis on information and communication technologies and indicative measurements.
PO-11 Gains entrepreneurial spirit and takes initiative to initiate innovation and technology related projects in the field of tourism.
PO-12 It can search and organize information from different sources and interpret the results to create detailed reports.
PO-13 Understands consumer behavior in digital environments.
PO-14 Can conduct innovative technology-based research on the management and protection of heritage sites.
PO-15 Gain problem solving skills by using research methods used in different disciplines.

NQF-HETR Program Outcomes Matrices
TYYC PÇ-1 PÇ-2 PÇ-3 PÇ-4 PÇ-5 PÇ-6 PÇ-7 PÇ-8 PÇ-9 PÇ-10 PÇ-11 PÇ-12 PÇ-13 PÇ-14 PÇ-15
1- Develop and deepen knowledge in the same or in a different field to the proficiency level based on Bachelor level qualifications. X X X X X
2- Conceive the interdisciplinary interaction which the field is related with. X X X X
1- Use of theoretical and practical knowledge within the field at a proficiency level. X X
2- Interpret the knowledge about the field by integrating the information gathered from different disciplines and formulate new knowledge. X X X X X X X
3- Solve the problem faced related to the field by using research methods. X X X X X
1- Independently conduct studies that require proficiency in the field. X X X
2-Take responsibility and develop new strategic solutions as a team member in order to solve unexpected complex problems faced within the applications in the field. X X X X
3- Demonstrate leadership in contexts that require solving problems related to the field. X X X
1- Evaluate knowledge and skills acquired at proficiency level in the field with a critical approach and direct the learning. X X X
1- Communicate current developments and studies within the field to both professional and non-professional groups systematically using written, oral and visual techniques by supporting with quantitative and qualitative data. X X X X X
2- Investigate, improve social connections and their conducting norms with a critical view and act to change them when necessary. X X
3- Communicate with peers by using a foreign language at least at a level of European Language Portfolio B2 General Level. X
4- Use advanced informatics and communication technology skills with software knowledge required by the field. X X X X X X
1- Audit the data gathering, interpretation, implementation and announcement stages by taking into consideration the cultural, scientific, and ethic values and teach these values. X X
2- Develop strategy, policy and implementation plans on the issues related to the field and assess the findings within the frame of quality processes. X X X X X
3- Use the knowledge, problem solving and/or implementation skills in interdisciplinary studies. X X X X X X X X

Basic Area Competencies-Program Outcomes Matrix (Vocational Weighted)
Açıklama PÇ-1 PÇ-2 PÇ-3 PÇ-4 PÇ-5 PÇ-6 PÇ-7 PÇ-8 PÇ-9 PÇ-10 PÇ-11 PÇ-12 PÇ-13 PÇ-14 PÇ-15
In order to be able to think about the original and research, the concepts in the field and close disciplines are comprehensive, systematic and expertise related to theories of theories, principles, cases and paradigms. X X X X X X X X
The internal and external environmental factors, service processes and operations of organizations in the field are detailed information on organization management, policies and strategies. X X X X X
The service area and the important and current problems in the areas and the need for information and information. X X
It is advanced knowledge about the general and field-specific research methods. X X
Information in the area of ​​close disciplines, theories, the relations between models and combines information. X X X
The field and close disciplines in the disciplines, theories, models, etc. While conducting research or designing service processes, it uses and improves. X X X X X
The field and scientific information in close disciplines, theories, methods, models analyze and synthesize and evaluate with a critical approach. X X
It designs and performs original research using appropriate research methods in relation to the subjects and issues related to the field, and presents the results clearly and understandably. X
It follows the changes in the interior and external circles of organizations operating in the field, make rational analyzes, comments, comments, compliance with changes, develop new policies and strategies. X X X X
Planning, organizing, coordination, routing, orientation related to the area effectively performs the control functions. X X
Follows the developments related to the field from scientific and other sources and contributes to the literature. X
Develops recommendations by analyzing legal legislation related to the area. X
It makes abstract and theoretical inferences from applications in the field. X
The service in the field detects complex problems related to organizations or service processing processes, systematically and creatively solves and develop alternative decisions. X X
In order to make research and innovation, combines information from different areas, develop new information and processes and solves problems. X X
Works effectively with others and independently. X
It manages or converts services and services that require complex, unpredictable and new strategic approaches related to the area. X X X X X X
It is original and autonomous in solving problems. X
Can make self-criticism, manage himself and time. X
It works as a team and project member, takes responsibility and manages the project. X
It develops the professional knowledge and skills of the people he works together, evaluate their performance in a fair way and improves performance enhancing new methods. X
Professional knowledge learns to increase skills and competence. X
Information, skills and competencies related to the area update and improves lifelong learning awareness. X X
Uses the knowledge and communication technologies and software required by the field at the level of expertise. X X X
Recognizes, distinguishes, and communicates with different cultures. X
It communicates intercientist effectively and makes a group work. X
In a foreign language, at least the European Language Portfolio communicates on a general level of B2 and orally. X
It uses information and communication technologies in advanced level at the level required by the field. X X
In the fulfillment of responsibilities related to the field, it is within the framework of ethical principles and legal regulations. X
She considers human health, social and natural environment while performing jobs related to the area. X
Observes the basic rights and freedoms, are sensitive to differences between people and cultures, shows tolerance and respect. X




Turkey Higher Education Qualifications Framework (TYYC, Level ,) ) Basic Field Competencies (Vocational Weighted) PROGRAM ÇIKTILARI TYYÇ
PÇ-1 PÇ-2 PÇ-3 PÇ-4 PÇ-5 PÇ-6 PÇ-7 PÇ-8 PÇ-9 PÇ-10 PÇ-11 PÇ-12 PÇ-13 PÇ-14 PÇ-15
KNOWLEDGE Theoretical-Conceptual In order to be able to think about the original and research, the concepts in the field and close disciplines are comprehensive, systematic and expertise related to theories of theories, principles, cases and paradigms. 1 x x x x x x x x x x x x x 1- Develop and deepen knowledge in the same or in a different field to the proficiency level based on Bachelor level qualifications. Theoretical-Conceptual KNOWLEDGE
KNOWLEDGE Theoretical-Conceptual The internal and external environmental factors, service processes and operations of organizations in the field are detailed information on organization management, policies and strategies. 2 x x x x x x x x x 2- Conceive the interdisciplinary interaction which the field is related with. Theoretical-Conceptual KNOWLEDGE
KNOWLEDGE Theoretical-Conceptual The service area and the important and current problems in the areas and the need for information and information. 3 x x Theoretical-Conceptual KNOWLEDGE
KNOWLEDGE Theoretical-Conceptual It is advanced knowledge about the general and field-specific research methods. 4 x x Theoretical-Conceptual KNOWLEDGE
SKILLS Cognitive-Practical Information in the area of ​​close disciplines, theories, the relations between models and combines information. 1 x x x x x 1- Use of theoretical and practical knowledge within the field at a proficiency level. Cognitive-Practical SKILLS
SKILLS Cognitive-Practical The field and close disciplines in the disciplines, theories, models, etc. While conducting research or designing service processes, it uses and improves. 2 x x x x x x x x x x x x 2- Interpret the knowledge about the field by integrating the information gathered from different disciplines and formulate new knowledge. Cognitive-Practical SKILLS
SKILLS Cognitive-Practical The field and scientific information in close disciplines, theories, methods, models analyze and synthesize and evaluate with a critical approach. 3 x x x x x x x 3- Solve the problem faced related to the field by using research methods. Cognitive-Practical SKILLS
SKILLS Cognitive-Practical It designs and performs original research using appropriate research methods in relation to the subjects and issues related to the field, and presents the results clearly and understandably. 4 x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical It follows the changes in the interior and external circles of organizations operating in the field, make rational analyzes, comments, comments, compliance with changes, develop new policies and strategies. 5 x x x x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical Planning, organizing, coordination, routing, orientation related to the area effectively performs the control functions. 6 x x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical Follows the developments related to the field from scientific and other sources and contributes to the literature. 7 x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical Develops recommendations by analyzing legal legislation related to the area. 8 x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical It makes abstract and theoretical inferences from applications in the field. 9 x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical The service in the field detects complex problems related to organizations or service processing processes, systematically and creatively solves and develop alternative decisions. 10 x x Cognitive-Practical SKILLS
SKILLS Cognitive-Practical In order to make research and innovation, combines information from different areas, develop new information and processes and solves problems. 11 x x Cognitive-Practical SKILLS
COMPETENCES x x x 1- Independently conduct studies that require proficiency in the field. Competence to Work Independently and Take Responsibility COMPETENCES
COMPETENCES x x x x 2-Take responsibility and develop new strategic solutions as a team member in order to solve unexpected complex problems faced within the applications in the field. Competence to Work Independently and Take Responsibility COMPETENCES
COMPETENCES x x x 3- Demonstrate leadership in contexts that require solving problems related to the field. Competence to Work Independently and Take Responsibility COMPETENCES
COMPETENCES x x x 1- Evaluate knowledge and skills acquired at proficiency level in the field with a critical approach and direct the learning. Learning Competence COMPETENCES
COMPETENCES x x x x x 1- Communicate current developments and studies within the field to both professional and non-professional groups systematically using written, oral and visual techniques by supporting with quantitative and qualitative data. Communication and Social Competence COMPETENCES
COMPETENCES x x 2- Investigate, improve social connections and their conducting norms with a critical view and act to change them when necessary. Communication and Social Competence COMPETENCES
COMPETENCES x 3- Communicate with peers by using a foreign language at least at a level of European Language Portfolio B2 General Level. Communication and Social Competence COMPETENCES
COMPETENCES x x x x x x 4- Use advanced informatics and communication technology skills with software knowledge required by the field. Communication and Social Competence COMPETENCES
COMPETENCES x x 1- Audit the data gathering, interpretation, implementation and announcement stages by taking into consideration the cultural, scientific, and ethic values and teach these values. Field Specific Competence COMPETENCES
COMPETENCES x x x x x 2- Develop strategy, policy and implementation plans on the issues related to the field and assess the findings within the frame of quality processes. Field Specific Competence COMPETENCES
COMPETENCES x x x x x x x x 3- Use the knowledge, problem solving and/or implementation skills in interdisciplinary studies. Field Specific Competence COMPETENCES

Occupational Profiles of Graduates with Examples

It contributes to the trained human resources that destination management organizations and tourism businesses may need in their digital transformation processes.

Access to Further Studies

Students who have successfully completed their master's education can receive doctoral education in the same branch or in the programs they are accepted.

Course Structure Diagram with Credits

1. Semester Course Plan

Course Code Course Title Theoretical Practice Year Semester of Study Type of Course ECTS
TT501 QUANTITATIVE RESEARCH METHOD 3 Hour(s) 0 Hour(s) 1 Fall Semester Compulsory 6
TTGUZSDH1 ELECTIVE COURSE POOL 1 - Hour(s) - Hour(s) 1 Fall Semester Optional 24
Total:
 30

2. Semester Course Plan

Course Code Course Title Theoretical Practice Year Semester of Study Type of Course ECTS
TT502 SEMINAR 3 Hour(s) 0 Hour(s) 1 Spring Semester Compulsory 6
TTBHSDH2 ELECTIVE COURSE POOL 2 - Hour(s) - Hour(s) 1 Spring Semester Optional 24
Total:
 30

3. Semester Course Plan

Course Code Course Title Theoretical Practice Year Semester of Study Type of Course ECTS
TT803 THESIS STUDY I 0 Hour(s) 1 Hour(s) 2 Fall Semester Compulsory 24
TT801 SPECIALIZATION FIELD COURSE I 4 Hour(s) 0 Hour(s) 2 Fall Semester Compulsory 6
Total:
 30

4. Semester Course Plan

Course Code Course Title Theoretical Practice Year Semester of Study Type of Course ECTS
TT804 THESIS STUDY II 0 Hour(s) 1 Hour(s) 2 Spring Semester Compulsory 24
TT802 SPECIALIZATION FIELD COURSE II 4 Hour(s) 0 Hour(s) 2 Spring Semester Compulsory 6
Total:
 30

ELECTIVE COURSE POOL 1

Course Code Course Title Theoretical Practice Year Semester of Study Type of Course ECTS
TT519 HOSPITALITY INDUSTRY 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT511 SEARCH ENGINES OPTIMIZATION AND MARKETING 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT505 SMART SYSTEMS IN DESTINATION MANAGEMENT 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT509 DIGITAL MARKETING 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT503 ENTREPRENEURSHIP AND INNOVATION 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT507 BIG DATA IN THE TOURISM SECTOR 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT515 MACHINE LEARNING IN THE TOURISM INDUSTRY 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT513 DIGITAL PRESENTATION METHODS IN TOURISM 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT521 CURRENT ISSUES AND TRENDS IN TOURISM 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6
TT517 INNOVATIVE TECHNOLOGIES IN FOOD AND BEVERAGE BUSINESSES 3 Hour(s) 0 Hour(s) 1 Fall Semester Optional 6

ELECTIVE COURSE POOL 2

Course Code Course Title Theoretical Practice Year Semester of Study Type of Course ECTS
TT512 GEOGRAPHICAL INFORMATION SYSTEM APPLICATIONS IN DESTINATION 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT506 DIGITAL TRANSFORMATION AND TECHNOLOGY MANAGEMENT 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT516 DIGITAL CONSUMER BEHAVIOR 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT522 GEOLOGICAL HERITAGE AND GEO-CONSERVATION 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT508 TEXT MINING 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT504 QUALITATIVE RESEARCH METHODS 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT518 ONLINE CHANNEL MANAGEMENT TECHNOLOGIES 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT510 ARTIFICIAL INTELLIGENCE IN THE TOURISM SECTOR 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT520 DATA MINING 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6
TT514 DATA-DRIVEN MODELING 3 Hour(s) 0 Hour(s) 1 Spring Semester Optional 6

Examination Regulations, Assessment and Grading

Examinations are composed of one mid-term and one final exam. In order a student to take the final exam, he/she should attend at least 70% of theoretical courses and 80% of applied and laboratory studies. The course grade is calculated by adding 40% of mid-term grade to the 60% of the final exam. To be considered successful in a course, masters students must have at least CC grade.

Graduation Requirements

To be graduated from this program, students must successfully complete the core and elective courses (a total of 120 ECTS credits) in the curriculum. After completion of the courses, students must prepare a master’s thesis and pass the final oral examination.


Mode of Study

Full-Time

Facilities

Within the scope of the program, 4 professors, 5 associate professors and 6 doctoral faculty members work.

Programme Director or Equivalent

Nevşehir Hacı Bektaş Veli University Tourism Research Institute, Tourism Technology and Inovation Department, 50300, NEVŞEHİR Web Address: http://tae.nevsehir.edu.tr/ Tel: 0-384-228 11 15 Fax: 0-384-228 11 16